. . .

About me

I am a highly experienced Creative Director/ Designer with over 25 years experience in the handbags and accessories industry, working with brands and retailers.

I have worked with retailers, brands and factories for many years, becoming an expert in my field.
Partnering with Clarks Fatface, Vivo Barefoot, Phase Eight, Evity in Australia, Asos, Coast and marketing agencies for new product launches as well as Gift With Purchase product.

I combine in-depth market research with creativity and commercial insight to build distinctive, cohesive brand identities. My strength lies in developing clear trend and style narratives that translate seamlessly across product, marketing campaigns, digital content, and press—either as part of a wider collection or as a standalone story.

I work closely with factories and suppliers to establish best practice in design development, ensuring brand integrity is maintained throughout the process while delivering commercially viable products to critical path. I can offer my expertise in leather goods and accessories design as well as consultations and advice on style,

Details

AvailabilityLooking for work

ContractFreelance, Part time, Remote

Locationwells: United Kingdom

Working locationswells

Skill LevelSenior

LanguagesEnglish

Tagged Job TitlesAccessories Designer, Textile Designer, Illustrator

Achievements

See all achievements

Recommendations

Currently No Recommendations

Skills

Brand Management, design, Management, Print Design, Project Design, spec packs, Strategy Planning, Tech Packs, Textiles Design

Sector Experience

Footwear & Accessories

Clients

ASOS, Clarks, Fenn Wright Manson, Jigsaw, Mint Velvet, Tony And Guy

CV / Resume

Jo's CV/Resume

Activity

Connections45 Followers169 Following140

Likes4

Creativepool member since 14 November 2019

Who liked Jo's work

Jamie Ansell

Freelance Graphic Designer, Various

United Kingdom

Connect

View profile
Andrea

Cofounder and President, studio flamini and MARC Research Center

Italy

Connect

View profile
Tebo Samaniego

Director Creative Digital, VML

Spain

Connect

View profile

OOPS - LOOKS LIKE YOU HAVE JAVASCRIPT OFF. THIS SITE WON'T WORK WITHOUT IT.
NEED HELP IN TURNING IT ON? YOU CAN FIND INSTRUCTIONS HERE FOR YOUR BROWSER.

Who liked Jo's work

Jamie Ansell

Andrea

Tebo Samaniego