. . .

About me

Quick update as of March 31st, 2021. I'm back in full-time work and no longer available for freelance roles (at least until I pass the probation period). w00t and yay! And just days before the nightmare of IR35 kicks in.

I believe curiosity is a writer's fuel.

So, I ask questions that help brands define themselves, their values and their products.

I ask questions about audiences. (I've even found whole new audiences for brands.)

I ask questions about ambitions and strategies.

I ask how technology can best serve the customer experience.

I ask questions that help uncover propositions and inspire ideas.

I've asked questions for brands in FinTech, healthcare, technology, charity, leisure and more.

I've asked questions that have helped me write headlines, taglines, websites, emails, scripts, brochures, mailings, press ads, social posts, articles and tone of voice guides.

The more I ask, the more I discover how language can help a brand.

So why not ask what I can do for you

See full profile details

Details

AvailabilityLooking for work

ContractPerm, Freelance, Temp-Perm

LocationLondon: United Kingdom

Working LocationsLondon: United Kingdom, Leeds: United Kingdom, Greater Manchester

Skill LevelSenior, Director

Tagged Job TitlesCopywriter, Creative Director

Recommendations

Currently No Recommendations

Skills

Advertising, Copywriting, Creative Direction, Digital Marketing, Direct Mail, Strategy Planning

Sector Experience

I refuse to be categorised

Clients

Blue Hive, DIGITAS, Digitas Health, Draftfcb, Grey, OgilvyOne, Stereo Creative, Syzygy, TBWA, Woolley Pau

Awards

BDMA Gold, Cannes Lions, DMA Gold, International Automotive Advertising Awards, International Marketing and Advertising Awards, John Caples

CV / Resume

Iain's CV/Resume

Activity

Connections57 Followers396 Following73

Views3,145

Creativepool member since 8 August 2013

Work
Articles
AchievementsAchieved
Activity

Followers

Claudia Smith

graphic designer & illustrator

Argentina

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2

Wardour

United Kingdom

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37116

Critical Mass

Canada

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Alexis Koukoulis

Architect, Alfa Kapa

Greece

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David

Freelance Director & Editor

United Kingdom

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KATARZYNA KALUMIERE

Photographer, KASSAI PRODUCTION

United Kingdom

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Antony Trivet

Photographer, Antony Trivet Photography

Kenya

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Narasimhan Krishnaswamy

Co-Founder, Acropetal Animation India Pvt Ltd.

India

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Oscar Cauda

Illustrator, Heygraphic

Italy

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Alex

Author

United Kingdom

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Diane Shearer

Illustrator, Art From Adventures

Netherlands

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Krister

Brand & Marketing Design Team Lead

United Kingdom

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Riccardo Mucelli

Art Director/Senior 3D, freelance

Italy

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Flipbook Studio

United Kingdom

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Steve Brown

Freelance Digital Creative Designer, Steve B Graphics Studio Ltd.

United Kingdom

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Lambda Films

United Kingdom

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Kimberly Carpenter

Freelance Designer & Illustrator, Self employed

United Kingdom

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Studio Bliink

United Kingdom

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Ralph Pinel

3D & 2D Motion Graphics Artist

United Kingdom

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Jae Muzhuzha

Creative, lemøn.

United Kingdom

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