About me

Greg is the Chief Creative Officer of BBDO New York.

Growing up in Ohio, Greg's first professional ambition was to be the next Eddie Van Halen. Greg soon realized the world was perfectly happy with the Eddie Van Halen it already had. Next, he turned his attention to advertising.

A few decades, fashion phases, and agencies later Greg

joined BBDO as an Executive Creative Director in 2005 and has been behind some of the industries most ground-breaking and award-winning work. Greg was a writer and ECD on the award winning "HBO Voyeur," which, along with winning multiple Grand Prix Lions at Cannes, was selected by the One Club as one of their "Best of the Digital Decade." He also helmed the wildly successful "HBO Imagine" project, which went on to become one of the most awarded campaigns of the year.

Since taking the helm of the creative department in 2014, Greg has helped BBDO New York earn the title of the most awarded agency in the world according to The Gunn Report multiple times. Wins in shows like the One Show, D&AD, Cannes, and Clio's added to another record setting year in 2017.

Recently, Greg was named one of the "100 Most Creative People in Business" by Fast Company Magazine and top 10 Creative Directors by Ad week.

Greg is a frequent column contributor to Adweek and Campaign Magazine.

Greg enjoys spending time with his wife Mandy and daughter Tuesday. Greg does not enjoy writing about himself in third person. But appreciates you reading this far.

Greg's work

Gerry's Partisan Pizza

Bless Your F*ing Cooch

Seltzer Launch

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