FCB Inferno
FCB Inferno has hired Elspeth Lynn to join its creative department. She will start in January, working directly with the agency’s clients, which include BMW, Beiersdorf and Sport England, and report to joint Chief Creative Officers Al Young and Owen Lee. Lynss brings 25 years of creative experience to FCB Inferno and the network. She held the position of Executive Creative Director at M&C Saatchi London since 2012, where she led the creative output for a client roster that included Transport for London, SABMiller and Virgin Holidays. Prior to M&C Saatchi, she was Executive Creative Director at digital agency Profero for three years, working with clients that included M&S, ASOS and MINI.
FCB Inferno has hired Elspeth Lynn to join its creative department
Al Young, Joint Chief Creative Officer of FCB Inferno, said: “Elspeth’s working philosophy matches that of FCB Inferno. We do not function in separate silos, instead all disciplines work together as one team in an open environment. As well as being a world class Art Director, Elspeth is a truly integrated Creative Director, which is critical to our way of working. Her joining FCB Inferno is a brilliant way for FCB Inferno to start 2016.” Lynn added: “The priority for me in my next role was ‘team not title’. The best agencies always have a tightly knit team at the top, great culture, high ambitions and momentum. When I met the team at FCB Inferno, I saw what I was looking for.”
Havas London
Andy Sandoz and Ben Mooge, currently partners of Havas Work Club, have been appointed as joint Executive Creative Directors of Havas London, assuming responsibility for the agency’s entire creative output. The move will see Sandoz (currently President of D&AD) and Mooge report into Europe and UK Group CEO Chris Hirst and sit on the Havas London Executive Board. Sandoz and Mooge have driven creative work that has seen Havas Work Club win both Campaign and Marketing Digital Agency of the Year. Their appointment comes as Hirst assembles a new-look senior leadership team for Havas Creative Group, and follows the appointment of, Mark Sinnock as European and UK CSO, Tracey Barber to Group CMO , Paul Ward as Group Head of Operations and Mark Whelan to CCO.
Andy Sandoz and Ben Mooge have been appointed as joint Executive Creative Directors of Havas London
Hirst said: “Andy & Ben are provocative, modern and very talented creatives. They are also just great people to be around. I'm really looking forward to working with them” Mooge and Sandoz added: “Collaboration and talent is all that matters. Bring on The Club and the Havas team together, plus anyone out there who’s up for being involved at the start of something. This is about building, and getting out of the way of, a modern team capable of rebooting the system for the better.”
J. Walter Thompson Sydney
J. Walter Thompson Sydney has announced the hire of Heather Morrison as Senior Integrated Planner. Morrison, who is Canadian, joins the agency from 99 in Auckland where she recently picked up an Effie for New World (NZ grocery retailer). Prior to this, she spent several years at Leo Burnett in Toronto, where she headed up the real time marketing discipline as strategic lead on P&G and Coors Light and helped create a raft of award winning campaigns for Ikea. Morrison will work on a range of established J. Walter Thompson clients including Kellogg’s and Bayer among others.
J. Walter Thompson Sydney has announced the hire of Heather Morrison as Senior Integrated Planner
J. Walter Thompson Australia’s Executive Planning Director Angela Morris, said: “Today’s planners need to have multiple skills from brand, through to comms, digital, data and social strategy and Heather is a great example of that. She joins a team of talented integrated planners, including Carly Yanco who also joined the team earlier this year from New York.” Morrison added: “J. Walter Thompson is not only one of the most established and reputable agencies in the world, but their way of working is really progressive. I’m excited by the prospect of not just joining its outstanding planning team, but working closely with the experts across different disciplines using its collaborative ‘whole team’ approach.”
BBH Singapore
BBH Singapore has welcomed designer and top Singapore photographer Aik Beng Chia to the agency. Otherwise known as “ABC,” Aik Beng began his career as a graphic artist and illustrator and then turned his attention to street photography, capturing images of the everyday to the bizarre of Singapore life. He has since been hailed as one of Singapore’s foremost street photographers and most popular instagrammers, with a robust following of over 20,000. Beng is also the author of the live “Singkarpor” series, with thousands of photos carefully curated and updated regularly on his website.
BBH Asia Pacific has welcomed designer and top Singapore photographer Aik Beng Chia (ABC) to the agency
Scott McClelland, ECD of BBH Asia Pacific, said: “I've been a big fan of ABC's work from his character days as PixelMunky to his wonderful street photography. He has an interesting and unique way of seeing the world and his images are already bringing a depth and emotion to our work that is often missing in adland."
Big Spaceship
Big Spaceship has announced two new senior appointments meant to continue strengthening the agency’s client service and strategy teams. This comes of the heels of significant growth for the shop and the addition of several new executive roles over the last year. Appointments include Laura Breines, who joins the agency as Vice President, Director of Client Services and Duncan Snowden, who has been promoted to VP, Strategy. Snowden has served as Group Strategy Director at Big Spaceship for nearly three years. Starting immediately, Breines will report to the agency's managing director Rob Thorsen and will be responsible for a portfolio of business at the agency, as well as for the growth and development of the client services discipline. As for Snowden, with this promotion, his role will evolve to also include more responsibility for advancing the strategy discipline at Big Spaceship.
Big Spaceship has announced two new senior appointments
Thorsen said: “As members of our leadership team, Laura and Duncan will help us provide even more client value. Duncan is a strategic powerhouse who has thrived here during his tenure and driven impactful results for each of the accounts he’s worked on. And Laura’s chops in client service will no doubt strengthen our ability to service our clients as we look to grow even more in the coming years.” Breines added: “Coming over to Big Spaceship felt like a natural next move for me. I was really attracted to the agency’s size, diverse approach and strong point of view on how they want to grow.”Snowden added: “Happy to continue working with such an awesome group of people in a unique and inspiring culture. I’m looking forward to partnering more with our strategy team and broader agency to further develop Big Spaceship's unique angle on digital and social strategy, and working with the executive team to take the agency’s offering to the next level.”
Geometry Global
Geometry Global North America has announced the appointment of Tim Ferguson to Senior Vice President, Relationship Marketing Practice Lead. Tim will be responsible for leading Geometry’s New York relationship marketing group as well as leading a team of ‘1:1’ marketing professionals throughout multiple offices in North America and across Geometry’s diverse client portfolio. Prior to joining Geometry Global, Tim served in various direct marketing leadership roles in North America and Asia. Most recently, he served as a member of the Client Partner team within the Health vertical at Merkle Inc. Ferguson began his career at OgilvyOne, where he supported a broad range of industries from automotive to technology and pharmaceuticals. His work with clients included designing segmentation strategies, building integrated B2B and B2C campaigns, developing loyalty programs and guiding the global expansion of digital marketing programs.
Geometry Global North America has announced the appointment of Tim Ferguson to Senior Vice President, Relationship Marketing Practice Lead
Geometry North America CEO, Carl Hartman, said: “Tim brings a wealth of knowledge and background in the direct marketing and CRM spaces that will only continue to elevate Geometry as the lead shopper marketing expert, helping our clients to activate properly along the purchase decision journey. Tim’s expertise helping to run real time, dynamic marketing processes will allow Geometry to deliver even more data-driven relationship marketing programs, some specifically tailored for brand activation and shopper marketing.” Ferguson added: “Geometry boasts strong leadership in the shopper marketing and activation spaces, with huge potential to leverage relationship marketing. I’m looking forward to articulating the role that relationship marketing has in delivering Geometry’s shopper marketing mission. When properly integrated, customer relationship management and shopper can be extremely effective, and I look forward to leveraging that partnership for the success of Geometry’s clients.”
Firstborn
Firstborn has promoted a top executive from within and has welcomed two new hires this week. Six-year Firstborn veteran, Kristin Keefe, has been promoted to the role of SVP, Production & Program Management. In her new position, Kristin will be responsible for reshaping the agency's approach to client relations while managing its team of agency producers and program managers. Her promotion comes following a year of marked success for Firstborn, adding new accounts like Vonage, Supercell and the Aspen Institute and developing effective digital products and campaigns for its current roster of clients including: HBO, Patrón, Audible, Kiehl's and Mountain Dew. Kristin will continue to serve on Firstborn's executive leadership team and report into CEO, Dan LaCivita, who said: “It is an amazing feeling to be able to build our leadership team from within, especially when it's someone as dedicated and valued as Kristin. Putting her in this new role will only further help the brands we work with evolve the way they communicate by putting digital at the centre of their business.”
Firstborn has promoted a top executive from within and has welcomed two new hires this week
In addition to elevating its in-house talent, Firstborn has also welcomed two new hires to its team. Daniel Viedma has been named Associate Tech Director and Michele Bavitz comes on as Associate Program Director. Viedma will provide technical guidance and oversight of all digital projects to create experiences that seamlessly blur the lines between design, motion and development. He will report into Eric Decker, VP of Technology. Bavitz will work on Firstborn's Mountain Dew and PepsiCo accounts. She will report directly into Kristin Keefe.
Proximity Taiwan
Proximity Taiwan has announced a new senior appointment to their management team. Brenda Wei joins as Digital Director, reporting to Eddy Fu, CEO BBDO and Proximity Taiwan. Wei has over 10 years’ experience in digital marketing, having previously worked for companies including Yahoo!, eSobi, eBay, cacaFly and Asus Digital International. She holds an MBA from the University of Leeds and is a prominent digital marketing leader in Taiwan. Highlights in her career include the recent successful launch of ZenFone’s ADI- ASUS STORE e-commerce platform.
Proximity Taiwan has announced Brenda Wei joins as Digital Director
Fu said: “Brenda has an impressive track record and brings a new dimension to Proximity Taiwan. We are delighted that she’s joining our team.” Wei added “I can’t wait to start working with Proximity Taiwan. The network has an excellent reputation and I am excited to see the fusion of great creative ideas with the latest cutting-edge technology. Digital is at the heart of everything for consumers. It’s an exciting world for digital marketers right now.”
Brand Arc
Los Angeles-based marketing agency Brand Arc has promoted Jina Yu to the position of account director. Yu currently handles development, planning, creative execution and measurement for all of Brand Arc’s clients and projects. Yu has nearly a decade of experience in the industry. She joined Brand Arc in 2005 and was the fourth employee hired. Prior to joining Brand Arc, Yu worked at a music-publishing firm handling rights and researching artists for potential placements in films and TV shows. She graduated from UCLA with a degree in international economics.
Brand Arc has promoted Jina Yu to the position of account director
Rob Donnell, Brand Arc founder and CEO, said: “Jina is a major asset to our firm. Through her hard work and dedication to the Toyota brand and extensive branded entertainment experience, she has not only earned this promotion, but she is also without a doubt the most qualified person for it.”
BBDO India
BBDO India has promoted Rajesh Sikroria, formally EVP BBDO India, to President BBDO India, effective immediately. One of the founding members of BBDO India, Sikroria started his BBDO journey as the Indian Agency’s first employee, with just one brand, Pepsico’s 7UP. Today he manages the operations for 15 clients across two offices in Delhi and Mumbai as well as client engagement out of Kolkata. Working alongside Josy Paul, BBDO India Chairman and CCO, and Ajai Jhala, BBDO India CEO, Sikroria has been part of the core team that has helped shape BBDO India’s philosophy. With a career spanning almost two decades, he has worked across Publicis, Percept, R K Swamy and JWT where he managed some of India’s largest local and global brands like Nestle, HP, Indian Airlines, Hero Honda, Apollo Tyres and Tata Motors.
BBDO India has promoted former EVP Rajesh Sikroria to president
Jean-Paul Burge, Chairman and CEO, BBDO Asia, said: “Rajesh has consistently lived up to the BBDO values, helped to build our business and focused on the work. He’s a wonderful colleague and I’m delighted to see him take on these new and expanded responsibilities.” Sikroria added: “2015 has been a phenomenal year for us; we have set the bar really high. Going forward, the challenge is to outdo ourselves. In my new national role, I am looking forward to working with more brands and scaling newer heights with our mantra of creating acts not ads.”