About me

Dear Sir / Madam,

Following the recent advertisement, it is with great pleasure I attach my application for the advertised role of Head of Creative which caught my eye and looks incredibly interesting indeed.

I am a highly conceptual creative thinker, visionary and leader, experienced in creating and developing successful commercial, luxury and lifestyle brands across multiple categories, genres and territories.

As Creative Director at Turner Broadcasting Europe, I was responsible for the creative output for all off-channel activities for Turner's portfolio of brands, overseeing the development of all products and experiences across EMEA. I oversaw the design for all genres (from Kids & General Entertainment to News) and all categories from high-end fashion collaborations and product design to devising conceptual theme parks and retail experiences.

Throughout my career, I've been lucky to work with a variety of properties and genres and had the luxury to develop ground-breaking creative strategies for brands such as MGM, Lotus F1 Racing, CNN and Cartoon Network.

By nature, I am a highly conceptual, strategic and versatile creative, skilled in balancing creativity with commercial objectives and used to challenging and pushing the boundaries of what is expected. Brand direction and development is an area in which I excel most, with a talent for getting to the core DNA of a brand and bringing it to life through compelling brand stories across any medium, whether that be a campaign, an identity, experience or product.

As well as leading creative teams, I am a confident communicator, collaborator and brand ambassador on an International level. I am accustomed to providing creative vision and solutions for internal and external divisions

and enjoy creating innovative partnerships, supporting commercial growth through creative direction.

Last year, after 12 years, I decided to leave Turner in the quest to work across more varied brands that could extend my expertise even further. Since then, I have been consulting as a CD under my own venture (Play Pattern Studios), offering bespoke creative direction and brand development, for a number of consumer product clients including a luxury swimwear brand.

Throughout my career, I have most enjoyed working collaboratively with a love for luxury and well designed brands, which is why this role looks particularly appealing to me.

Please find enclosed my CV with some portfolio examples which show the wide scope of my work so far. I would very much welcome the opportunity to take you through my projects and experience in more detail at your convenience.

Kindest Regards & many thanks in advance,

Brynn

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Brynn Robinson Follows

Creativepool Editorial

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Brynn Robinson Follows

Creativepool Editorial