. . .

About us

How can you stay integrated in today's un-integrated world of marketing? What can you do to navigate through all the noise, when even toasters can Tweet? We believe in the power of a Rally Cry. Because when you stand for something, you can take on anything.

Our job is to help brands grow, thrive and win. Empowering brand owners identify why they exist, unifying their marketing strategies, and helping to achieve their commercial goals.

It all starts by identifying the Brand Enemy - the one factor, that, if overcome, will have the greatest impact on a brand's success. Next comes the brand's Rally Cry - a rousing and simple articulation of how the brand can tackle its 'enemy'.

For the brands we work with, again and again, defining the Rally Cry inspires clear and purposeful ways to articulate a brand's story. It steers the way it speaks and behaves. And inspires a powerful and meaningful way of thinking about the brand experience.

The Rally Cry also provides a filter to focus effort on the things that will have the most impact for the brand and business. And better brands mean more profitable businesses.

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BJL's Followers

Gary

Photographer, Gary Latham Photography

United Kingdom

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Stephen

Storyboard illustrator, Steve Ash Illustration

United Kingdom

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Diarmuid Caffrey

Brand & Design Lead, OpenPayd

United Kingdom

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Laura Rankin

Creative Video Editor & Motion Design

United Kingdom

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Bhairavi Parikh

Senior Copywriter, MX Advertising

India

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Jitesh Ladva

UX / Graphic / Digital Designer

United Kingdom

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Martin Iwanow

Head of art

Bulgaria

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A-MNEMONIC

United Kingdom

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Robert

Artist and Designer, Freelancing

Turkmenistan

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Lower

Multimedia Designer

United Kingdom

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22

The Storytelling Company

Germany

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Timur

Founder - Creative Director, STUDIO77 Branding & Visual communications

Bosnia and Herzegovina

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art director, TXT agency

Colombia

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Renee Vaughan Sutherland

Chief Creative Officer, Hub Productions

United Kingdom

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Freelance graphic designer, VIVIDADESIGN

United Kingdom

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Best Digital Ltd

United Kingdom

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Ivan Spasov

Graphic Designer and Photographer

United Kingdom

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Joanna

Freelance Graphic Designer, self employed Leeds

United Kingdom

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Haroon Rasheed

Visual Designer

United Kingdom

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Francis Lopandza

3D Visualizer, Visage Studios

United Kingdom

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