Africa was created with the differentiated proposal of handling fewer clients with exclusive and dedicated teams. This proposition is based on a rule that we offer direct participation and involvement of agency partners throughout the process in order to build brands, serve clients and grow their businesses.
Africa focuses on Brazil but has an international mindset and its mission is to help clients to have global and strong brands. We create advertising that generates hits and sell.
The name Africa was chosen to be understood internationally and also to pay homage to the people who lent its culture to Brazil. Africa is known for its creativity, impactful and memorable work and results delivered for its selected clients.
Africa grew fast and quickly became one of the largest advertising agencies in the country. Africa today keeps dedicated multidisciplinary teams and experts in several key areas of creativity. All of them working together to achieve the best results for clients.
11 Cabore Awards, 2 as Agency of the Year, 27 Lions at Cannes Lions Festival in the last three years, Agency of the Year by Lürzer's Archive Magazine, Best of Show, 1 Gold and 2 Silver at the Smarties Latam Awards, Effie Awards Winner for the second consecutive year, Grand Prix at Clio Sports for the 3rd year in a row, Grand Prix at El Ojo de Iberoamerica, International Agency of the Year by Advertising Age, Latin America's only agency to win gold at Facebook Awards Global, One of the 10 most creative agencies in the world by Adweek, The only ad agency winner of Premio Jabuti, the most important award in Brazilian literature, Winner of TV Globo's Profissionais do Ano award for 2 years
on 22nd February 2016 Project featured:First Step Project
on 22nd February 2016 Project featured:Stop Guessing
on 4th March 2016 Project featured:ESPN W
on 17th March 2016 Project featured:#WastedBlood
on 19th June 2016 Project featured:Best Burger in Town
on 26th July 2017 Project featured:Best Burger in Town
on 26th July 2017 Project featured:Irresistible Posts
on 21st August 2017 Project featured:How come you didn’t know?
on 3rd October 2017 Project featured:Woodworker
on 19th December 2017 Project featured:I Am The Future
on 11th January 2018 Project featured:Inequality Balls
on 9th April 2018 Project featured:#MyGameMyName
on 11th June 2018 Project featured:Hermeto - Made of Music
on 15th June 2018 Project featured:Mr. Congressman
on 3rd July 2018 Project featured:Bacon Ad
on 19th September 2018 Project featured:What are you looking for in 2019?
on 2nd January 2019 Project featured:Life Print
on 15th May 2019 Project featured:History Blocks
on 30th May 2019 Project featured:Judgeable Covers Collection
on 23rd July 2019 Project featured:International Day of Rock
on 10th December 2019 Project featured:NBA - Pets
on 21st October 2020 Project featured:Refugee Tree
on 27th October 2020