. . .

About me

I am an award-winning London-based copywriter and advertising creative. Having started my career as a copywriter at some of the UK's leading above-the-line advertising agencies (eg WCRS and HHCL), since going freelance I have also worked with integrated, digital, design, experiential, branding and PR agencies and directly with clients.

My extensive experience means that I have worked in both B2C and B2B, in most sectors - from food and property to IT, pharmaceutical and finance - and across diverse media, including press & poster, radio, TV, DM, online and packaging. It also means I can offer both exceptional conceptional and writing skills. Brands I have worked on include Orange, IBM, Landrover, RBS, lastminute.com, BA, Channel 4, Habitat, Land Securities, Swarovski and BMW. I can work on-site or virtually and am happy to be teamed up with an art director or designer.

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Details

AvailabilityLooking for work

ContractFreelance, Part time, Remote

LocationLondon, United Kingdom

Skill LevelMiddleweight, Senior

LanguagesConversational French

Tagged Job TitlesCopywriter, Digital Copywriter, Writer

Recommendations

Currently No Recommendations

Skills

My wide-ranging experience means that I offer both strong conceptual advertising skills and writing ability:, Conceptual advertising/idea generation - eg press, poster, online, radio & TV advertising, and name generation. See www.carolinehampstead.com for examples., Writing-based work - eg copywriting for brochures, direct mail, packaging, websites (including SEO copywriting), email campaigns, online content, newsletters, advertorials and articles. Please contact me for examples., Copywriting for design - eg packaging, brochures, straplines and name generation (I have been a D&AD judge in the 'copy for design' category)., Copy-editing & proofreading - clients for this have included HSBC, RBS, BT, First Group and Sab Miller, and also foreign companies with communications written by non-native English speakers.

Sector Experience

I have experience across an extensive range of sectors including:, B2B, B2C, automotive, financial, FMCG, insurance, property, IT/software, tourism & leisure, retail, food/restaurants, energy, pharmaceutical, public sector, education, media/TV, fashion, transport, charity

Clients

Aon, BMW, British Airways, Camelot, carling, Channel 4, Crossrail, Habitat, HSBC, ibm, Land Rover, Land Securities, Lastminute.com, Nuffield Health, Orange, RBS, Swarovski, Trebor

Awards

Finalist CBS Outdoor London Long Copy Challenge 2010, Judge at D&AD 2008 'Writing for design' category, ADDY Florida - Billups Inc (online award), Finalist Eurobest 2000 - TV advertising, Finalist Eurobest 2000 - Poster advertising, Grocer Magazine Awards 2000 - Danish Bacon campaign, Aerial Award - Habitat radio

CV / Resume

Caroline's CV/Resume

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Creativepool member since 21 March 2012

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