Displaying 73 - 108 of 2394 results
McCann Worldgroup dominated the 2015 Campaign Asia-Pacific Agency of the Year Awards. With the global marketing firm being ranked the most creative agency network in Greater China and taking home the largest number of “Agency Of The Year”...
Posted by: Creativepool Editorial
This is a new monthly article focusing on the most exciting new agencies opening up across ad land. If we've missed any you think deserve a mention, feel free to let us know in the comments below. Billion Dollar Boy hits the Big Apple London-based...
Posted by: Creativepool Editorial
DDB Worldwide has made a major South American acquisition is the shape of Grupo ABC, one of the largest independent advertising and marketing communications group in Brazil and number 25 in the rankings of the world's largest agency companies. Grupo...
Posted by: Creativepool Editorial
Here's a little plug for a Twitter feed we can all enjoy. Called @AgencyQuotes, it simply compiles strange, amusing and ridiculous things which have been uttered in the offices of creative businesses throughout the land. Highly entertaining and...
Posted by: Magnus Shaw
General Mills, whose shopper-marketing was until now handled by a handful of independent shops, recently announced that it had consolidated its duties within a team of 5 WPP owned agencies. According to Brian Kittelson, company's director of shopper...
Posted by: Benjamin Hiorns
The Warc 100 database, which tracks international winners of effectiveness and strategy awards, recently named Ogilvy & Mather New York as the Americas top creative agency, PepsiCo as the top advertiser and Samsung Galaxy as the top brand, according...
Posted by: Benjamin Hiorns
Starcom MediaVest announced last week that it is to split and launch MediaVest as a separate agency. The Publicis Group agency made the decision just a week after it was announced that Diageo, the alcoholic beverages company, decided to move their...
Posted by: Benjamin Hiorns
It's been reported that Apple are planning to hire up to 4 new digital ad agencies. This follows evidence presented in the latest Samsung-Apple lawsuit earlier this week, which revealed Apple's senior vice president of marketing Phil Schiller's...
Posted by: Benjamin Hiorns
Leo Burnett Worldwide recently celebrated its fifth year in six as the top creative network in the annual Gunn Report's 'All Gunns Blazing' category. The report outlines the best and most innovative creative agencies in the world, distilling the...
Posted by: Benjamin Hiorns
In a continution of FindGood's effort to see what smaller marketing agencies are saying about the Publicis/Omnicom merger, we asked MD of marketing agency Incite, Kristian Gough what he thought about the upcoming move and how he saw it affecting the...
Posted by: FindGood
London, UK - June 20th, 2013 - SapientNitro, part of Sapient (NASDAQ: SAPE), has been named number one UK agency in The Top 100 Digital Agencies Report, published today by Econsultancy and New Media Age. The Top 100 Digital Agencies Report ranks...
Posted by: Publicis Sapient
by John Fountain During my career I've had to come up with ideas in all sorts of shabby environments. For a year I worked out of a garage in Paddington. While in Singapore my office was on the second floor of a very dodgy shopping precinct. And...
Posted by: Creativepool
I once worked with an Art Director who had just arrived in the UK from a stint at Leo Burnett in Venezuela. As well as alarming tales of armed guards outside his office, he told me this: when pitching, it was usual practice for the agencies involved...
Posted by: Creativepool
The news that John Lewis Partnership (including Waitrose) has created an in-house content agency was surprising - you mean they didn’t already have one? The best FMCG and retail brands think on their feet and make content that reacts to...
Posted by: Insiders
GREAT, Pablo, and UNLIMITED recently announced the launch of the latest iteration of the Unicorn Kingdom campaign, with the world’s first ‘Ever-Changing Statue’ - a distinctive, 3D-hologram installation in New York City - to raise...
Posted by: Creativepool Editorial
Generally speaking, my annual Earth Day articles tend to revolve around collecting the most interesting activations from the year but this year, I was offered a pretty unique opportunity. A few weeks ago, I was contacted by Selina Donald, CEO and...
Posted by: Benjamin Hiorns
In the giddy haze of the “I want it all and I want it now” culture of 2024, the very idea of getting excited over something tangible probably seems a little quaint. If, like me however, you’re old enough to remember the anticipation...
Posted by: Benjamin Hiorns
OLIVER - the only company in the world to exclusively design, build and run in-house agencies and ecosystems for brands - launches its creative campaign to entice Britain’s youth into connecting with nature. The campaign launches in response...
Posted by: Creativepool Editorial
This week, we spoke to Paul Alderson, Managing and Creative Director at North Eastern wellness branding specialists Wonderstuff. Wonderstuff does not pitch. The team has been expanding solely through referrals and word of mouth, but their plans to...
Posted by: Creativepool Editorial
ZDNET recently shared an article about exclamation points - specifically, why Apple doesn’t use them on their website. Although it’s a small detail, creative Chris Matyszczyk believes it’s significant. Matyszczyk begins by touching...
Posted by: Novagram
Gabrielle Ludzker is not just any CEO. The current head honcho at customer experience agency RAPP has spent her career breaking away from the traditional corporate CEO stereotype. and leads to inspire rule breakers. Gabby is an inspirational rule...
Posted by: Benjamin Hiorns
Julie Aguilera is Associate Director & Head of Consumer at Rooster. Tell us a bit about your role! Is there a “typical” day? I work part time and am in the office once a week. My one day in the office is inevitably filled with...
Posted by: Creativepool Editorial
There will come a time in the not-too-distant future where I officially get sick of writing about AI. Thankfully, however, I’ve not quite crossed the indifference Rubicon yet. Indeed, given the pace the technology is developing, it seems...
Posted by: Benjamin Hiorns
This week, we sat down with Martin MacConnol, Founder and CEO at the Covent Garden-based creative agency Wardour. How was your company born and where are you based? We began life as a content marketing agency on Wardour Street, Soho, in 1996 - the...
Posted by: Creativepool Editorial
Thinking about taking part in Annual 2024? Here are 7 reasons why it is the creative industry's "Most Award". 1. Most Distributed Giving your work global exposure. One of our big aims each year with The Annual is to get your work noticed. The...
Posted by: Creativepool
Tell us a bit about your role! Is there a “typical” day? As a founder, there is never a typical day. My role has evolved as the business has grown over the past 10 years. I love having variety in my day, but I find most of my time is...
Posted by: Creativepool Editorial
Dave Anderson is an animator, illustrator and storyboard artist born in Wales, and currently based in Barcelona, who has for over a decade has been helping even the most uptight organisation find their funny. In recent years he’s directed...
Posted by: Creativepool Editorial
This week we spoke to Anima Instanbul, to discuss the challenges and opportunities associated with being a production studio based outside of the European and US creative bubble. How was your company formed, and where are you based? Anima was...
Posted by: Creativepool Editorial
Generally speaking, the morning after the Oscars means everyone talking about the Oscars, trading opinions on the gaffes, the big musical numbers and the controversial wins. This year, however, I awoke the morning after not to hordes of messages...
Posted by: Benjamin Hiorns
Tell us a bit about your role! Is there a “typical” day? I’m Chief Creative Officer at Saffron, the global branding and design agency. I oversee the work of our global design team split between London, Madrid and Vienna, making...
Posted by: Creativepool Editorial
How did you get into the industry? Hmm, so long ago now… I got into ‘editing stuff on a timeline to manipulate emotions’ from doing music production on an Amiga in my bedroom as a teenager and transferred that idea to video when...
Posted by: Benjamin Hiorns
Gueriilla Communications is a creative integrated agency that enjoys what they do and like to have fun with the people they work with. The clue is very much in the name. To learn more about the defiantly northern agency, we spoke to James Allen,...
Posted by: Creativepool Editorial
Tell us a bit about your role! Is there a “typical” day? In one word: Hectic! I’m the Managing Director for Majar Group - a talent solutions business in the creative, digital, and tech space, formed from the merger of Major Players...
Posted by: Creativepool Editorial
We caught up with Studio Miko Co-Founder and Creative Director Alistair Millen this week to talk the enduring value of design in a “do it yourself” world. How was your company born and where are you based? Both Laurence, co-founder, and...
Posted by: Creativepool Editorial
FutureBrand - the brand-led business transformation company that has helped transform household names such as American Airlines, Sanofi, McDonald’s, NatWest and Barilla - has appointed Lauren Maynard as its new Global Chief Growth Officer. In...
Posted by: Creativepool Editorial
It should go without saying that the creative industries have the potential and the responsibility to reflect and celebrate the diversity of society, and to challenge and transform the status quo. However, according to a report by the Creative...
Posted by: Benjamin Hiorns