Displaying 469 - 498 of 498 results
The 'Radio Advertising Bureau' has recently announced the results of their 'RadioGauge' from the latter half of 2013. The RAB's bespoke tool tests campaigns throughout the year against 11 statements which match the 5 'creative Ls' which are...
Posted by: Benjamin Hiorns
Big news this week! Creativepool has been selected by UKTI (United Kingdom Trade and Investment) to be a part of the UK Demo Day at SXSW! UKTI scoured the UK to bring you the best of British Technology and they found us to be exactly what they were...
Posted by: Creativepool
Years ago, I wrote a piece for Creativepool suggesting the confused.com logo was a prime example of branding designed by a client. Looking for all the world like the worst clip-art available from the briefest Google image search, it featured a stick...
Posted by: Magnus Shaw
Sited just off Fleet Street, the very first agency for which I worked was called 'Riley' and it was great. Inevitably though, I eventually moved on (sooner than I should have, actually) and 'Riley' changed too. In a large-scale, late nineties...
Posted by: Magnus Shaw
They say that death is everywhere, but for the inhabitants of Sunny Pines Retirement Village, he’s much closer. In fact, he’s just become a resident… We’re very excited to announce our second title for iOS and Android,...
Posted by: Milky Tea
In a continution of FindGood's effort to see what smaller marketing agencies are saying about the Publicis/Omnicom merger, we asked MD of marketing agency Incite, Kristian Gough what he thought about the upcoming move and how he saw it affecting the...
Posted by: FindGood
In 2010, at a cost of $300 million, 800 miles of fibre-optic cable was laid between the Chicago Mercantile Exchange and the New York Stock Exchange to shave three milliseconds off trading times. Yet within this world of instant and absolute...
Posted by: Jessica Hazel
In 1943 in a small Swedish village, an industrious, dyslexic teenager who went by the name of Ingvar Kamprad opened his first furniture store after spening his days selling matches, ballpoint pens, flower seeds and Christmas decorations to...
Posted by: Jessica Hazel
By Jessica Hazel Ursus Wehrli has an insatiable desire to tidy. Nothing is safe. Given half the chance Ursus will compartmentalise and order everything from a park full of sunbathers to the sky at night. Luckily the art world has a lot of time for...
Posted by: Creativepool
- View Matt's Creativepool profile. ‘Matt Johnstone is an illustrator based in London. He grew up in the Sussex countryside in a village called Steyning and since graduating from Central St. Martin's College of Art & Design has illustrated for...
Posted by: Creativepool
- View We Three Club's Creativepool profile ‘Combining both our styles we offer a really broad range of options and concepts' How long have you been a Freelancer for? Chris and I have both been freelancing for around 6 years now. Pretty much...
Posted by: Creativepool
In truth no one knows. Conversations we’ve had with many of our clients show that 2012 holds a certain unpredictability, which is making many a little nervous. There seem to be a lot of pitches around and enough work for everyone but with the...
Posted by: Creativepool
By Alex Jenkins, Editorial Director at Contagious. It feels like the last twelve months has seen the ad industry stuck in a creative recession. As someone who’s monitored the output of the global ad industry for over a decade, I can’t...
Posted by: Creativepool Editorial
Identifying blockchain gaming as a ‘trend’ is misleading, argues Five by Five Australia Client Director Stacia Grooby; but there’s no denying that this technology is set to change the way we think about gaming. Blockchain...
Posted by: Creativepool Editorial
Every year the Mona Lisa is visited by around 10 million people. All clambering to get a look at that famous smile, walking past other great works of art that adorn the walls like they are strangers in the street. It's La Gioconda they want to see....
Posted by: Tony Pipes
DMG group creative director Birger Linke believes you can never run out of problems to solve. And that is the primest of fuels for creativity. Birger admits he would probably be a pilot if he hadn't chosen to follow his heart and dive into graphic...
Posted by: Creativepool Editorial
Since the Government published its Coronavirus recovery strategy, we have been moving quickly through the relaxation of lockdown in ‘steps’ and are now celebrating the large milestone at which non-essential businesses are permitted to...
Posted by: Posterscope
Officer & Gentleman - Pornhub Adult entertainment site Pornhub, in partnership with adult toy retailer Ann Summers, recently announced the launch of an exclusive sex toy line and in order to promote the launch of the new line, Pornhub (as is their...
Posted by: Creativepool Editorial
agenda21 Digital - Addison Lee agenda21 Digital has been appointed by Addison Lee, the world’s largest managed car company, as its’ lead digital marketing agency to help drive the business’ expansion in the UK. Effective...
Posted by: Creativepool Editorial
There are a lot of things Game of Thrones fans would do in order to be the first to see the latest episode. Indeed, the sheer amount of people who jumped on the recently released leak is a testament to that fact. But how many people would run a...
Posted by: Benjamin Hiorns
VCCP - Domino's Pizza Domino's has appointed VCCP as its lead creative and strategic agency for the UK and Ireland after a competitive pitch process. VCCP will be working on its above-the-line business, but Incumbent Iris will continue to work on...
Posted by: Creativepool Editorial
BrandOpus - BirdsEye Chicken BrandOpus has worked with family frozen food favourites, Birds Eye, to create new packaging for their entire chicken portfolio. The frozen chicken category is in decline, concerns over quality has seen mums looking...
Posted by: Creativepool Editorial
Leading short break expert Center Parcs has unveiled a new TV advertisement as part of a broader marketing campaign by Brothers and Sisters celebrating the forest as an immersive playground. The new 50-second TV commercial launched on December 21 on...
Posted by: Creativepool Editorial
Faster Horses - Somerset House Faster Horses and Somerset House, the centre for contemporary culture in the heart of London, have released a film to launch Somerset House Studios. Somerset House Studios is a new experimental workspace for artists,...
Posted by: Benjamin Hiorns
Lambie-Nairn - University College London Lambie-Nairn has unveiled a new brand identity for UCL’s (University College London) new global Philanthropy and Engagement Campaign. The university is aiming to raise £600 million for cutting-edge...
Posted by: Creativepool Editorial
The socially responsible lifestyle brand Lokai recently launched “Walk with Yeshi,” a first of its kind immersive journey built specifically for Facebook Messenger that provides the global community with a completely new way to experience...
Posted by: Creativepool Editorial
When it comes to sport, we all know that the smallest of changes can make the biggest difference to your performance. Whether you’re a weekend jogger or a long distance runner, whether it’s changing your headphones or upping your...
Posted by: VCCP
Apple News of the Week Apple’s design team is reportedly planning to ditch pens and sketchbooks in favour of the iPad and the recently released Apple Pencil according to the company’s chief design officer Sir Jony Ive. The Apple Pencil...
Posted by: Benjamin Hiorns
If advertising is about anything, it's about influence and persuasion. So allow me to tell you a tale which perfectly illustrates the strange and mysterious ways in which the human psyche is influenced and persuaded. This is the story of a man who...
Posted by: Magnus Shaw
"We genuinely love what we do - as long as we can inject some good creative thinking, we're happy." Creativepool meets Ben Stainlay and Brian Jefferson - better known as wonderful wordsmiths Ben&Brian - to talk cross-platform creativity,...
Posted by: Creativepool