Displaying 73 - 108 of 434 results
According to Scotland-born and London-raised art director Stephen ONeill aka Type Chap, the two tips he’d give young creatives is to be witty and irreverent with their work. “Always have something in your portfolio that’s got a bit...
Posted by: Creativepool Editorial
The Cannes Lions International Festival of Creativity 2019 is less than a month away and while that may seem like plenty of time to get your calendar in order, it’ll be here before you know it. Planning your rosé sessions in the sun can...
Posted by: Creativepool
New York-based creative agency Gretel has created a new look for Nike’s customisation service, formerly known as NIKEiD, now named Nike By You. The service gives consumers and Nike heads the chance to co-create their own sportswear with the...
Posted by: Creativepool Editorial
Jonathan Ford, Founding Creative Partner & CEO New generations come with new preferences, new technology and new ways of wanting to connect. Brands - regardless of their age or size - need to adapt to the needs, wants and desires of evolving...
Posted by: Pearlfisher
If you spend a bit too much time sitting in back-to-back meetings, planning rollout dates, looking at demographics and campaign performance analytics you can sometimes be in danger of forgetting what ‘it’ feels like. What is it exactly?...
Posted by: Crush
Mr Kipling by Robot Food Strategic brand agency Robot Food has redesigned the look of Mr Kipling cakes in the US and Australian to boost its international appeal. The company is known in the UK for its ‘exceedingly good cakes’ slogan...
Posted by: Creativepool Editorial
By Dan Gladden, associate creative director at Pearlfisher New York Great design - it will set your brand on the path to success, right? Challenger brands look to the icons they want to be and often come to our table with the understanding that...
Posted by: Pearlfisher
Pentagram - John Lewis/Waitrose Pentagram partner Harry Pearce has rebranded John Lewis, Waitrose and parent company the John Lewis Partnership, in a bid to unify the three brands and highlight the “positivity” of the company’s...
Posted by: Creativepool Editorial
SomeOne - Wolverhampton Wanderers Design studio SomeOne has developed a new brand identity for the Wolverhampton Wanderers (Wolves) football club. The new branding was created to reflect the new era of the club under the leadership of the Fosun...
Posted by: Creativepool Editorial
Baxter and Bailey - AGL Baxter and Bailey has rebranded coaching and communications agency AGL, which writes speeches and manages the public reputations of influential people such as politicians, prime ministers and royalty. Baxter and Bailey has...
Posted by: Creativepool Editorial
Peter Saville - Burberry Burberry reveals new logo and monogram designed by Peter Saville The graphic designer, who was also behind Calvin Klein’s latest rebrand, has given fashion house Burberry a new look, which has been revealed on...
Posted by: Creativepool Editorial
Mother Design Mother New York has announced that Mark Sloan has been named Head of Mother Design. He came over from TBWA\Chiat\Day, where he served for over three years as its director of design. Mark’s prior experience included working on a...
Posted by: Creativepool Editorial
Banda - Ukraine Now A new global identity for Ukraine has been created to boost business and tourism while presenting the country as a place of opportunity rather than one of “corruption, war and revolution,” as it has been perceived....
Posted by: Creativepool Editorial
Modern communication technologies have changed working life for marketing professionals. Many moons ago, before the advent of the World Wide Web, the only way to effectively engage with your clients was by setting up lengthy in-person meetings....
Posted by: Prezi
SomeOne - Funeralbooker (Beyond) Studio SomeOne has rebranded and renamed funeral price comparison website Funeralbooker, with a “charming” and “radical” identity that aims to stand out from a “sea of sameness” in...
Posted by: Creativepool Editorial
Elon Musk sends SpaceX technology to aid Thai cave rescue A Falcon X rocket tube converted by Tesla CEO Elon Musk into a small submarine is on its way to Thailand, to help rescue the last of the boys trapped in an underwater cave. The SpaceX CEO and...
Posted by: Creativepool Editorial
Brand Experience & Activation Apple "Today at Apple" (in-house) Apple’s in-store experience programme, which was activated in all 501 stores across the globe, encouraged each local community to develop their creativity with coding...
Posted by: Creativepool Editorial
BrandCooke - London North Eastern Railway Virgin Trains East Coast (VTEC) has been rebranded as London and North Eastern Railway (LNER), following the collapse of the private franchise. VTEC, now LNER, is a trainline which runs from London to...
Posted by: Creativepool Editorial
Cannes Lions 2018 was a more reserved affair than perhaps we were used to, but it was no less inspiring. Indeed, many found the atmosphere this year to be a little more relaxed and a little more open. Whether this was by happenstance or design, it...
Posted by: Benjamin Hiorns
With Cannes Lions closing its doors last Friday, we asked five creative leaders, to share their thoughts on this year’s Cannes Lions. They will also be speaking at ‘Creative Stories…from Cannes’ 18 July for a more in-depth overview of the...
Posted by: Creative Social
Pearlfisher London - Little Moons Pearlfisher London has created a new brand identity and packaging for Little Moons - artisan producers of premium gelato mochi ice-cream. A new identity and packaging design were needed to unify the two ranges -...
Posted by: Creativepool Editorial
With adland set to descend on the French Riviera any day now in preparation of the biggest week in the industry calendar, I caught up with a host of industry experts and influencers and quizzed them on the continued relevance of the Cannes Lions...
Posted by: Benjamin Hiorns
Recipe - Birdseye Birds Eye is building on its #Solidaritea campaign, championing parenting and putting an end to “parent shaming.” The new campaign showing solidarity with parents is breaking in the run up to Father’s Day on June...
Posted by: Creativepool Editorial
Brand & Deliver - Shadow of the Tomb Raider Publisher of the iconic Tomb Raider series, Square Enix, has appointed Brand & Deliver to secure UK brand partnerships for its upcoming blockbuster title, Shadow of the Tomb Raider. Following the massive...
Posted by: Creativepool Editorial
The Cannes Lions International Festival of Creativity remains a cornerstone event for the advertising industry, even now, in its 65th year. Whilst there are plenty of changes to consider at this year's festival, with Publicis “taking a year...
Posted by: Benjamin Hiorns
MSQ Partners/Hyperactive - blu blu, the original e-vapour brand, has announced the appointment of MSQ Partners and Hyperactive to launch its myblu electronic vaping product in the UK following a competitive pitch. The agencies have been tasked by...
Posted by: Creativepool Editorial
Visualsoft Leading e-commerce and digital agency, Visualsoft, has recruited 20 new employees as part of its ongoing growth strategy - with more on the way! The team expansion has taken place across its Stockton, Newcastle and Manchester offices, to...
Posted by: Creativepool Editorial
Pentagram - London Design Biennale This year's London Design Biennale will be devoted to the theme of emotional states and how design affects every aspect of our lives (the way we live and how we live) and influences our very being, emotions and...
Posted by: Creativepool Editorial
Even those of us purposefully trying to avoid the impending nuptials of Prince Harry and American actress Meghan Markle this Saturday (May 19) can't deny that it has given marketers an excuse to flex their creative muscles. Whether those muscles are...
Posted by: Benjamin Hiorns
WPP - BP BP has selected WPP as its preferred partner to provide marketing communication services for its Corporate, Fuels and Castrol businesses globally. The decision is the culmination of a thorough competitive review process which began in mid...
Posted by: Creativepool Editorial
WCRS - Sky Mobile Sky Mobile launches their new creative platform, “Hello Possible” created by WCRS. The award-winning film director Nicolai Fuglsig brings to life the magic of possibilities in a TV launch ad featuring British actress...
Posted by: Creativepool Editorial
Is the well intentioned brand-championing of our individuality actually working to reinforce outdated beauty ideals? Flawsome is intended to be a powerful statement of self-acceptance. In the recent Diesel, 'Go with the flaw campaign', we see a...
Posted by: ECHO
Grey London - Locozade Energy Lucozade Energy is taking its “Energy Beats Everything” campaign back to biblical times with the first ever telling of the David and Goliath prequel story. The campaign, by Grey London, puts the rift between...
Posted by: Creativepool Editorial
innovision - Pride in London Pride in London has appointed innovision as its new production partner for 2018. The exciting new partnership follows confirmation from the Mayor of London that Pride in London has been re-appointed to organise The...
Posted by: Creativepool Editorial
Pentagram - Battersea Battersea is a much-loved charity that cares for dogs and cats in Britain and beyond. Established in 1860, it has gone from one home in London to three rescuing and rehoming centres around the country, growing in size and...
Posted by: Creativepool Editorial
Jones Knowles Ritchie - Miller Harris The pages of F. Scott Fitzgerald’s “Tender Is The Night” contain many things. Love and loss. Vibrancy and darkness. Beauty and violence. And for London perfume house Miller Harris, a brief....
Posted by: Creativepool Editorial