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Workshop

Where's The Talent?

by Simon Harle, Dynamaic New Alliances. No matter where you look at the moment in the industry, there is a severe shortage of true talent! For the last 18/24 months the lack of digital PM's, AM's, SAM's and AD's has been discussed, questioned and...

Posted by: Creativepool
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Inspiration

Vivienne Westwood at London Fashion Week September 2011

Last Saturday night I lost my catwalk show virginity to the most eligible designer out there, our very own national yellow-haired treasure, Vivienne Westwood. We hot-footed it down to the most unlikely of venues, Smithfields meat market, to cast our...

Posted by: Creativepool
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Inspiration

Once Upon A Dream

I don't know about you, but I'm obsessed with sleep largely because I don't get enough. But if you're a regular traveller, and especially if you can't afford a business-class flat bed, then you may well suffer more than most with a wrecked internal...

Posted by: Creativepool
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Workshop

Pretty vacancies. Are recruitment consultants letting us down?

Redundancies, renegotiations, restructuring and rotten revenues. Tough times in the creative industry. Tough times everywhere. Sorry folks, but there's no longer any room for passengers in this business. So here's a thought: why don't we take a very...

Posted by: Creativepool
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Inspiration

Why everyone should have a muse.

I have always been fascinated with the concept of being/having a muse, even if it seems like a bit of a classical notion in today's society. A muse is someone who inspires a creative person, there are many muses alive and well today who are going...

Posted by: Creativepool
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Workshop

Jinx's Magnificent 7 Creative Tips

By Jinx Jeffery, Dynamic News Alliances 1. Keep on top of all of the latest software! As a creative this is where your ideas are realised right down to the last file in production. CS5 was out in June and still it hasn't been adopted by many studios...

Posted by: Creativepool
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Features

5 minutes with... Graham Fink - Creative Director at M&C Saatchi

What does being a CD at M&C Saatchi really mean? I think they refer to it as spinning plates these days. But pretty much everything involving helping write strategies to pushing the creative teams to get the best out of them and then in some cases...

Posted by: Creativepool
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Features

Fulfilment failure - the best way to waste a budget.

What's the best way to waste an advertising budget? Perhaps hiring Wayne Rooney would do the trick. Maybe booking loads of space in the breaks in '72 Degrees North' would squander that cash pretty effectively. How about a 48 sheet poster campaign at...

Posted by: Creativepool
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Features

26 Seconds

London Design Festival 2010 has been something of a triumph for writers collective 26. Not content with dreaming up one of the more unusual LDF events in 26 Treasures, they've also teamed up with IVCA film makers to create a series of 26 second...

Posted by: Creativepool
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Features

Motionless pictures - are graphic novels the new movies?

When we were kids (assuming everyone is over 40, because it makes me feel better) we read the comics and grown ups went to the pictures. Sure, we queued for Star Wars and Jaws, but flat images of impossibly ripped blokes and pneumatic ladies in...

Posted by: Creativepool
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Features

26 Treasures

Great ideas come from anywhere. This is the story of how one great idea was born, how it was cared for and nurtured and how it has grown into one of the highlights of the 2010 London Design Festival. The idea came to Rob Self-Pierson. Rob is a...

Posted by: Creativepool
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Leaders

Adam and Jane - why the nation's favourite couple are in trouble.

I decided a few days ago that this week's blog instalment was going to be on the subject of Adam and Jane - the BT ad couple who seem to have captured the nation with the various fictional stages of their relationship over the past five years. As the...

Posted by: Creativepool
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Features

Rob Lowe just looked right at me!

For me, going to the cinema is often a slightly nervy business. When I go, I go because I like to see films on big screens with big sound how they're meant to be seen. I certainly don't go for a meal of slimy hot dog, popcorn, Revels and Coke, for...

Posted by: Creativepool
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Features

What is the last taboo in advertising?

Pedro Simko, General Manager of Saatchi & Saatchi in Switzerland says: ‘I compare the advertising message to a conversation between friends. Everything that is said between friends can, in my opinion, be said in advertising.'

 It's a...

Posted by: Creativepool
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Inspiration

What makes a bad logo bad (and a good logo good)?

Unlike Naomi Klein, I like logos. In fact, I think everyone should have one. Not just every company every single person. We could do away with those boring, old fashioned signatures and photos and just stick our personalised logo on things like...

Posted by: Creativepool
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Workshop

How creative is your brief?

I bet there are many things your agency can claim to be good at. But is one of them writing a creative brief? I was reading the adliterate blog the other day and there was a post about how clients should go about writing creative briefs. That got me...

Posted by: Creativepool
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Inspiration

Who designed punk rock?

For those of you too fresh of face and short of tooth to remember, the punk movement spewed into the mainstream from the basements of Soho and shops of the Kings Road during the feverish summer of 1976. For many, it was the most radical and...

Posted by: Creativepool
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Features

Meet David MacGregor

David MacGregor is an internationally-awarded creative director and brand consultant with extensive experience in advertising, design, IT and publishing. He is co-founder and creative director of Idealog - the award winning magazine for New Zealand's...

Posted by: Creativepool
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Features

Demanding branding

As BP's stricken rig barfed over 2000 barrels of oil a day into the Gulf of Mexico for the best part of a month, some wag suggested pouring gallons of vinegar into the ocean to create the world's largest salad dressing. But that's probably the extent...

Posted by: Creativepool
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Leaders

iPhone, iPad, therefore iAm.

A In two days time our lives, as we know them, are about to change forever. Why, you ask? Because the iPad is here of course. Do try to keep up, people. Apple are going to be opening their stores at 8am to accommodate the vast quantity of eager...

Posted by: Creativepool
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Features

Meet Dave Morris

30 years ago I was a student trying to get into the business and Dave Morris was one of my course lecturers. Today he visits the leading advertising colleges in Milan, Amsterdam and England and has luminaries such as Dave Trott singing his praises....

Posted by: Creativepool
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Leaders

Japan: Censoring The Arts.

Creatives in Japan are currently up in arms about a new form of censorship legislation which is in the process of being approved by the authorities. The Federal Province of Tokyo has made it illegal for creative companies to portray any female...

Posted by: Creativepool
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Features

Feathering the nest

Would you like to own Twitter? I'm not selling it or anything, so don't reach for your cheque book just yet. But if you were richer than golden syrup, I'm guessing you might be tempted. Only, here's a note of caution Twitter has yet to make a penny...

Posted by: Creativepool
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Features

Banned Adverts they've got it all wrong.

Today it has been announced that a Paddy Power advert depicting a team of blind footballers who mistake a cat for a ball during a match, has been banned. This can't come as any surprise to the bookmaking giants who are no strangers to controversy as...

Posted by: Creativepool
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Features

Meet Nick Warren

Nick Warren is an adventurous sort of chap. Not only is he a sailor who's taken the Atlantic Ocean, a shipwreck and a hurricane in his stride, today he is Managing Director of the digital agency Semantic , the UK's most relaxed web studio. Hi Nick....

Posted by: Creativepool
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Features

How to start your own fashion label: by the founder of Oops!

Over the coming weeks I am going to sniff out some exciting creative entrepreneurs who will hopefully give you a little hope and encouragement if you are in the process of setting up your own business. I used to go to University down in Brighton and...

Posted by: Creativepool
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Features

Meet James Norrington

James Norrington is Creative Director of the brand engagement agency Avvio. Multi-talented, he's a digital designer, graphic designer, 3d designer and a dab hand at video editing. He's also a pretty impressive wind-surfer and skier. James, you...

Posted by: Creativepool
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Features

Meet Theo Delaney

Theo Delaney is a multi award-winning director of advertising commercials. His work is predominantly comedy based and his love of football is a major influence on his work. He is a lifelong supporter of Tottenham Hotspur and regularly appears on The...

Posted by: Creativepool
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Features

Meet John Simmons

This creativepool blog is a great way to find out more about the people who work in the creative industries and hear how they do what they do. My plan is, every two weeks, to chat with lots of different creative people from around the world. Today...

Posted by: Creativepool
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Leaders

A plug wins the Brit Insurance Design Awards 2010.

Back in 2008 Brit Insurance and the Design Museum teamed up to bring us the Brit Insurance Design Award an international, annual award ceremony and supporting exhibition for up and coming designers in the categories of architecture, fashion,...

Posted by: Creativepool
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Leaders

Plumen light bulb Wins Brit Insurance Design of the Year 2011

Last night it was announced that the British Designer Samuel Wilkinson and the supporting product design company Hulger have scooped the Brit Insurance Design of the Year award with their innovative redesign of the low-energy light bulb. The award...

Posted by: Creativepool

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