About me

I started my career in advertising in 2007, as an Intern Copywriter in Leo Burnett.

Funny enough, I never got a driving licence but I worked mainly for automotive brands like Volkswagen, Audi, MINI and BMW, for several years. After a long and pleasant journey through some of the biggest agencies in Italy - such as DDB, Young&Rubicam, Lowe, Bcube - in 2015 I made my comeback to Leo Burnett.

Firstly as Head of Copy and since 2017 as Creative Director, I managed the creative teams working for Alitalia, Samsung, ALDI, Sottilette [Mondelēz] and McDonald's - winning a few awards along the way.

In March 2021 I joined VMLY&R Italy.

Bonus: if you're looking for someone to chat with about great 90s music, shitty 90s music, horror movies and cats and cats and cats, I'm definitely the right one.

Nicoletta's articles

A rockin' ode to Mothers all over the world by VMLY&R Italy | #BehindTheIdea

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