About me

Hey. I'm Yasmine.
With a Y, don't forget the E at the end :). I'm a seasoned individual with an eye for
beauty and aesthetic in the mundane as well as the complex. Influenced, but not by
conventional standards, innovative but not because we need to state it on the corporate
governance papers or in any agency pitches. Raised in Ad land on the campaigns of the
world, Inspired by travel, culture, food, colour, creatives and a human centred approach
to growth, consumer driven data/metrics and behaviour and learning.
I've worked a lot. I've worked with many different types of people, work styles and
probably drunk enough coffee to fuel a small country. Freelance, Fulltime, Contract.
It's taught me to be flexible in nature but timely for the deadlines and relationships
that count, To some, it may look like a volatile work history, but to the experienced -
its because I deliver, and I deliver well and often. I'm a person of my word, but most
importantly a person of my actions.

Adept at translating strategic objectives into compelling creative concepts across
various mediums. Skilled in managing projects from concept to completion, fostering
collaboration and driving brand growth. Excellent communication, presentation,
and client management skills. 15 years of experience in leading creative teams and
executing successful campaigns internationally (APAC - UK - FR). Most of what
I'm made up of is coffee/tea, sunshine and ambition. An owner/slave of a very spicy
ginger ninja feline called "Lion." Plant mamma to a cherry tomato vine and a very
tempermental capsicum sapling.
I'm open and available for work, so if you feel we might connect, feel free to drop me a
line

Skills

Brand / Logo Design, Branding, Creative Direction, Print Design, Visual Layout, Web Design, Web Development, web producing

Sector Experience

Accounting & Finance, Automotive, Beauty, Branding, Event Organisers / Management, Finance, Food & Beverages, Government, Insurance, Luxury, Mining, Point of Sale, Technology, Telecoms

Clients

Adam&EveDDB, BMW, Coca-Cola, Grey, Innovision, Ogilvy UK, Sainsbury, Wavemaker, White Label UK