About me

William To Photography

"Impactful, artistically challenging, yet reconisably yours"

With over five years of experience in all areas of creative photography I have the skills and understanding required to make an impact in your next campaign. Specialising in fitness, travel and creative advertising I strive to bring my unique artistic style to each commission while carefully working with clients to ensure that I deliver an innovative, capturing and surprising interpretation of each brief. My work has been noted for its ability to skilfully balance creativity with the established aesthetics of each brand to produce work that is artistically challenging yet recognisablely yours. My exhibitions have been awarded for their nuanced understanding of lighting, space and composition as well as my aptitude for digital manipulation and enhancement. I am available for commissions, campaigns, corporate, and contract work and am happy to consider one off small projects as well as private, and social scene work. I have experience in both print and digital media, and have worked for corporate, community and individual clients alongside my artistic practice.

Skills

professional skills, digital technical, Adobe Photo Shop, Adobe Light Room Black and White Dark Room, - processing, developing, and set up, Adobe In Design, Apple Aperture Colour Dark Room, - processing, developing and set up, Apple Final Cut Pro, Apple iPhoto, E6 (Slide Film), - processing, developing, set up, Microsoft Office Suite Medium Format (6x6), - Word, Excel, Powerpoint Large Format (5x4), Cannon Digital Specialist (5DMkII & III)

Sector Experience

2012 - Present - Product Photographer (AlexandAlexa), - Ecommerce- Arrange, shoot products on either manicanes or white background, 2012 - Present - Studio Lighting Technician/Driver (ProLighting London), - Provide Lighting kits and set up to clients and maintenance of equipment, 2007- Present Free Lance Photographer, - Fitness, models, lifestyle, travel, corporate functions, portraiture, weddings, 2007-2009 -Club supervisor/Manager in Sales (Active Health Clubs), - Club superviors, recruiting/training staff in sales and reception, co-ordinate rosters between 5 clubs, set targets, manage 5 other sales staff, cold canvassing, customer care (including cancellations, emails, letters, phone calls, face to face., 2005-2002 -Queensland Pride Staff Photographer, - Social pages, journalism

Awards

2012 - British Journal of Photography Travel Photography Competition, under consideration, 2005 - F-Stop Imaging Director’s Award

Clients

NOT APPLICABLE

Trade Associations

NOT APPLICABLE