Impero London

ABOUT

To cut through the Christmas clutter, Primark worked with creative agency Impero to deliver an innovative and immersive “live” Facebook production. Built up of 5 episodes, broadcast over 12 hours, with the chance to win £100’s in gift vouchers and product. This has set the strategic direction for Primark to own 'live' content in an always-on capacity.

Date created: December 2016 2016-12-01T00:00:00+0000
Date published: 21 June 2017 2017-06-21T12:18:29+0100

MADEIT CREDITS

Primark Go Get and Gift Live: A Christmas Special

*
*
*
*
*
*

Comments