About me

PROFILE: PROJECT MANAGER (MEDIA/MARTECH ROOTED)
Media savvy project lead with 10+ years delivering enterprise projects across financial services, fintech, retail and media. Secures alignment through adaptive delivery, consultative ops-rooted problem-solving, with communication and cutover people trust. Strong CX focus, scaling adoption to deliver tangible benefits.
Experience spans go-to-market service launches, platform and martech implementations, post-M&A streamlining, and workflow automation.
Recent clients include HSBC, AXA, Paysafe, Co-op Bank, eBay/Gumtree, and Google.

CORE DELIVERY EXPERTISE
- Campaign & Service Delivery - Lead people-centric readiness strategies, resistance mitigation, impact assessments, UAT, training, feedback loops, cutover support, acceptance into BAU and benefits realisation.

- Stakeholder Management & Engagement - Mobilise geo-dispersed SMEs, influencing co-creation of solutions and the change journey through consultative, cross-disciplinary, user-centric, problem-solving sprints.

- Campaign Adoption & Comms Strategy - Craft and deliver persona-mapped, PR-style omnichannel campaigns and training that mobilise 100s-1000s with stories to shift behaviours across business and customer touchpoints.

- Governance & Risk Mitigation - Engage Privacy, Legal, InfoSec, Cyber, Regulatory, Treasury and Risk early to build confidence, drive compliant delivery alignment and reduce downstream friction.

- Customer & Service Experience Focus - Champion Agile UX journey mapping and data-led design to translate requirements and validate user pain points, enabling more seamless end-to-end CX across enterprise operations, from front-line and call centre to retail, back-office, fulfilment, support teams and website/CRM ecosystems.

- Vendor & SLA Performance Management - Readily identify cross-function risks and broker SLA fixes to boost inter-company performance, by leveraging contract management and supplier procurement expertise.

Skills

Change Management, Digital Marketing, Licensing, Logistics, Marketing, Media Buying

Sector Experience

Audio / Visual, Finance, FMCG, Information Technology, Music, New Media, Publishing, Retail