About us

WE ARE A GLOBAL SPORTS, ENTERTAINMENT AND ENGAGEMENT MARKETING AGENCY

WE CREATE NEW CONNECTIONS BETWEEN BRANDS, PROPERTIES, TALENT AND CONSUMERS ACROSS SPORTS, MUSIC, ENTERTAINMENT, FASHION AND LIFESTYLE

Since 2002 Ignite (now part of Wasserman) has pioneered the fusion of live events with digital and social media, producing experiences that create content and start dialogue to build personally relevant connections between brands, communities and individuals.

Trusted by global brands and rights holders, we’ve been responsible for producing more than 10,000 activations in over 50 countries, including two of the largest music events in history (Live8 and Live Earth).