About me

Accomplished leader with 15+ years of success increasing brand visibility, market expansion, and revenue growth through captivating integrated marketing and branding strategies for high-profile multi-national companies.

Talent for leveraging insights, market trends, keywords, and business objectives to plan and develop content calendar to engage with target audiences, optimise market presence, and generate new leads. Skilled at demonstrating brand value by delivering the right messaging to target defined audiences. Track record driving the strategic and tactical execution of high-impact marketing campaigns that increase traffic and transform prospects into sales. Dedicated to forming loyal relationships and partnerships with stakeholders, collaborating across all business levels, and earning a place as a trusted advisor to clients. History of successfully building, coaching, and empowering highly talented staff teams. Adept at adapting to international markets, new industries, and fast-paced business environments.

Skills

Always-On Strategy, Brand Management, Budgets Planning / Allocation, Campaign Development & Management, Channel Development & Management, content strategy, Digital Marketing, Digital Merchandising, event management, Go-to-Market Strategy, Influencer Marketing, Marketing Strategy & Management, Multi-Channel Advertising, project management, Public Relations, social media marketing, Staff Leadership & Coaching, Stakeholder Management & Negotiations

Sector Experience

Arts, Audio / Visual, Automobiles, Branding, Charity / Not for profit, consumer goods, Marketing, Retail