About me

In today's fast-moving corporate world, organizations are always evolving. In an aggressively competitive marketplace, many organizations are often prompted by economic pressure, as well as the twin demands of increasing creativity, and efficiency. Given such a climate, the most successful professionals are those who have recognized the need to adapt for constant change.

Handling and directing numerous leading organizations related to the field of advertising and Brand building across India and Dubai has granted me several years of experience in current business practices, creative thinking and brand positioning with immaculate results. I believe in working in a way where my contribution and the efforts will lead to far-reaching targets.

- Develop the strategy and lead the organization in core brand management capabilities including brand architecture, corporate brand identity

- Plan and develop Marketing initiatives through various programs and campaign.

- Use insight to develop compelling and appealing propositions for each target audience and to execute the relevant communication at the right touch points to attract corporate partnerships.

- Work closely with the others in the Marketing team (e.g. PR, Digital) to ensure message and creative consistency across a full range of communication touch-points.

- Collaborate with cross-functional stakeholders to establish the strong branding and ensure a positive reputational impact is generated.

- Formulate and manage budget to ensure compliance to policies and to achieve spend efficiency and effectiveness.

- Develops and delivers presentations including marketing plans, competitive analysis, and event overviews.

- Manage creative/ media/ digital/ multimedia third party vendor relationships. Recommends process changes, tracking methods for better efficiency