Breaking away from the stereotype of second hand phones as dodgy, out-dated and unreliable, O2 has launched its Preloved campaign, offering customers a reliable, money-saving alternative to buying that beaten-up spare phone from your friend’s friend’s friend.

Through the Preloved campaign, customers are reminded that with 02 “second hand shouldn’t mean second rate”. With the promise of a warranty, a five-point check and a 14-day return policy, buying a second-hand phone with O2 is the real deal, and hardly a downgrade from a phone that is brand spanking new. Just another way O2 does more for you.