VaynerMedia London
London
ABOUT
The Problem: Captain Morgan is often the first bar call for people of Legal Drinking Age, but it does’t often remain their tipple of choice.
The Solution: We decided to drive relevancy with our audience by making the captain famous, utilising the fun of a recognisable brand mascot and inserting him into culture in fun and interesting ways.
Here are some of my favourite posts.
MADEIT CREDITS
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Captain MorganClient
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VaynerMedia LondonAgency
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Folarin AkinmadeCreative Copywriter -
Fatima NotaArt Director
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