About me

Val is an accomplished brand designer and creative director with over 18 years of experience working with some of London's top creative agencies, including JKR, forpeople, DixonBaxi, and Brody Associates. He currently leads the creative team at Lewis Moberly, driving compelling brand narratives and strategic design solutions.

Specializing in contemporary, integrated brand experiences, Val has a proven track record of developing impactful identity systems that resonate across diverse markets. Throughout his career, he has collaborated with industry-leading brands such as Ocado, Danone, Mars, Costa Coffee, AB Inbev, PepsiCo, Intercontinental Hotels Group, Li Auto, Magic Leap, Barclays, Goldman Sachs, among others, delivering innovative design solutions that drive engagement and business growth.
Passionate about the transformative power of creativity, Val believes in its potential to elevate brands and forge meaningful connections with audiences worldwide.

Skills

Art Direction, brand creation and development, Brand Stategy, Branding, Communications, Creative Direction, leadership, Motion Graphics, Packaging, talent, Team Management, Typography, UX/UI

Sector Experience

Accomodation, Automotive, Banking, Charity / Not for profit, cpg, Finance, FMCG, Food & Beverages, Hospitality, Luxury, Media, Mobile

Clients

AB inbev, Amnesty International, bbc creative, Comic Relief, Costa Coffee, Goldman Sachs, IHG, li auto, Magic Leap, Ocado, PepsiCo, The National Lottery, Vodafone

Recommendations
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Currently No Recommendations
Achievements
Annual 2025 JudgeBest Agency to Work For
Contract
Perm, Remote
Location
London, United Kingdom
Skill Level
Director
Creativepool member since 19 February 2018