About me
Being a seasoned creative, with over 20 years of multi-disciplinary experience, I have been trained to think in a 360 degree manner - to consider all touch points and aspects of a brand and even discover some new ones, working alongside internal departments and external suppliers to achieve any marketing objectives.
With proven expertise in idea generation, art direction, visualising, photography direction, artwork, print production and packaging I've worked on a wide range of clients ranging from banking, computers and airlines to retail/FMCG, electrical goods and hospitality.
With an understanding of retail supply chain dynamics of both consumer and trade arenas I am able to digest a marketing brief and generate creative solutions, and a keen interest in print & packaging production procedures, as well as logistics, ensures that each promotion/product can ‘go to market'.
Extensive experience in design management and work-flow processes and development gives me the ability to organize, manage and oversee multiple creative projects.