About me

Tim Broad leads BlackRock's Brand, Campaigns & Media Team across Europe, the Middle East, and Africa.

He and his team are responsible for shaping and delivering BlackRock's regional marketing efforts, running everything from strategic research to paid media campaigns targeting both professional and personal investors. Their work spans audience and creative research, campaign development, and multi-channel distribution—leveraging social media, influencers, spokespeople, advertising, paid search, media partnerships,and BlackRock.

Before stepping into his current role in 2023, Tim led the EMEA Commercial Campaigns Team and held various roles in iShares marketing, including two six-month stints in San Francisco and New York.

He joined BlackRock in 2011 after working in marketing agency, where he helped brands like NatWest, Direct Line, SEAT, and Volkswagen create impactful campaigns.