Agile jack of all trades producer, passionate about getting things done, a lover of all things art, a little nerdy and with a wide variety of interests. Born and raised in Amsterdam, living in London since 2016.
Starting out in film production, both on set in various departments and behind the scenes as jr. Producer, I soon made the move into TVC and Photoshoot production, finally switching to the agency side in 2014.
The focus initially was on TVC and Photography but that has since expanded into the role of integrated client-facing producer, easily jumping between the different media. I prefer the holistic approach to campaign production and putting the creative concept first. A strong preference for digital projects has developed due to their progressive and technological nature.
I am comfortable catering to a broad scope of clients from smaller art institutes to highly commercial retail clients, as well as handling production budgets that range from a few thousand to over half a million whilst combining production and account management.
Aside from experience with classical campaign production and design processes, various other types of projects have always been welcomed; exhibitions, collateral, books, packaging, product management, trade shows, below the line copywriting, digital strategy, hosting workshops, supper clubs, etc.
Since the lockdown I have been producing online events and webinars in collaboration with a multi-cam director, elevating live streams up to broadcast quality.