About us

BRAVE. AGILE. IMPACTFUL. WE ARE THE MAVERICK GROUP.

We are an independent integrated agency group driven by a passion for transforming brands, solving problems, creating meaning and delivering impact.

WE HELP BRANDS UNLOCK THEIR MAVERICK POTENTIAL.

In the battle for hearts and minds the Mavericks have the advantage. Those that know that it isn’t the size of the dog in the fight that matters, but the size of the fight in the dog. The challengers and agitators that stand out while others shut down. Those that know how to THINK MAVERICK.

The Maverick Group includes; Electric (advertising and customer engagement), Eric (full service production), Mavis (brand and experience design), Maverick Sports & Entertainment (sponsorship specialists), Maverick Hive (digital innovation and transformation collective), Maverick Studio (end-to-end delivery studio), Maverick Engage (behavioural change, cultural transformation, internal communications and learning development), Maverick Pulse (behavioural insight) and Maverick Global (localisation, translation and transcreation).