About me

Aa a Creative Director I am focussed on delivering engaging brand experiences, from shopper engagement in-store and online through to packaging on shelf.

Experienced in working across a broad range of strategic, creative and adaptive projects, I have led agency and in-house teams in the areas of Brand, Retail, Packaging and e-Comms Content creation for global, regional and local companies such as: Aldi, Boots, CenterParcs, Cosmopolitan Cosmetics, Diageo, GSK, Hovis, Imperial Tobacco, JTI, Kimberly-Clark, Kraft, McDonalds, Mondelez, RB, SC Johnson, Tesco, Tomy and Unilever.

Specialities:

Brand Strategy and Development, Packaging Design, Retail Shopper Communication (POS and digital/e-comms), Creative and Photographic Art Direction, Client and Stakeholder Management, Brand Custodianship, Business Development, Team Building.

Key Areas:

FMCG, Food and Drink, Healthcare, Beauty.

Sector Experience

Beauty, FMCG, Food & Beverages, Healthcare

Awards

Creativity International Award, Mobius Award - Award, PentAward - Bronze

Clients

ALDI, Diageo, GlaxoSmithKline, KimberlyClark, Mondelez International UK, Reckitt Benckiser, SCJohnson, Tesco, Unilever