About me

Over 15 years experience across travel, retail, finance and media; acknowledged by employers for launching successful retail, travel and banking ecommerce websites to propel conversion and boost market share. Pioneered new digital routes to market and multichannel engagement strategies leading to financial and brand growth. Main focus: ecommerce leader within a consumer business.

Skills

eCommerce, Digital, conversion, Multichannel, Customer experience, Acquisition, retention, Online sales, Online Marketing, dynamic personalisation, Web Development, Usability, Travel, Retail, Financial, Affiliates, Online marketing, Social Media, PPC, Adobe Photoshop, brochure design, budget management, CIM, competitive analysis, content management, conversion, copy writing, checkout, CRM, forecasting, html, marketing, search optimization, project management, strategic development, xml.

Sector Experience

Retail, Travel, Media

Awards

2008 CIM e-marketing Award (A) Cambridge Professional Academy, 2008 Google Advertising Professional Exam (79%) Google.com, 2007 CIM Professional Postgraduate Diploma in Marketing (C) London School of Marketing, 2005 Postgraduate Diploma in Management Studies (2:1) University of Westminster, 1996 BSC Business & Information Systems Bristol UWE, 1994 A-levels: Business Studies / Geography / Computing / Statistics Esher College

Clients

Air New Zealand, ITV, Natwest, Royal Mail

Trade Associations

Chartered Institute of Marketing