About me

Creative lead on Walmart African-American targeted advertising and US Bank multicultural advertising.

Versatile advertising professional with extensive experience across a wide swath of product and service categories. A team leader who has worked at senior levels in both creative and client service capacities.
Early innovator in the utilization of the urban cultural attitude and aesthetics of hip-hop and neo-soul in advertising as a creative director on Coke and Sprite accounts. Worked on long-running campaign utilizing a veritable pantheon of hip-hop icons and underground soul artists.

Specialties: Ideation, strategic development, concept development, copywriting, creative direction, presentation, production supervision