SomeOne's articles
Which Emerging Roles Should Be on Every Creative’s Radar This Year?
Taste is not an Algorithm: Which Agency Roles Will Never be Affected by AI?
From the Olympics to Brand Worlds: The Bold Journey of SomeOne…
The Morning After...
Inspiration
Design Agencies: The New Luxury Purchase.
Essential Creative Skills for 2035 (and Beyond)
Brace for Disruption: Trends to Prepare for in the Next 12 Months
Looking Ahead Five Years: How Will Creative Work Be Redefined?
In-House Agencies: Creative Freedom or a Race to the Bottom?
Bonfire of the Vanity Metrics: Cannes Lions’ Big Digital Dilemma