About me

I was 16 y.o. and I was reading a magazine while I was shitting.

In that magazine I discovered that there was a website in which you could make money thanks to your ideas.

That website was called Zooppa, a global social network for creative talent that partners with companies to launch user-generated advertising campaigns.

I started participating in some contests.

I started winning some contests.

I fell in love with Advertising and with everything linked to creativity.

I won a scholarship for Ied, Turin.

I refused it and I went to the Academy of Art in San Francisco to study Advertising for a semester.

Three videos and one poster of mine were selected for the final Spring Show at that Academy.

Usually only seniors got in.

In the meantime I've been working freelance for Alberto Luna, an advertising and marketing consultant.

Together, we worked with brands such as Diesel, Lottomatica Group, Pirelli as well as for the event "World Wide Rome".

After coming back from San Francisco, Santo Buenos Aires opened a new office in Italy, Milan.

Their Creative Director saw my works and offered me a job.

I had to stop my studies.

I refused the offer and moved to London.

I will attend a BA in Advertsing at the London College of Communication in October.

I was just taking a shit, but that shit changed my life.

Skills

- Creative Direction, Copywriting, Screenwriting, Viral Videos, Guerrilla Marketing, Social Marketing, Non Conventional Marketing, Concepts and Business Ideas Developer, Interactive Ideas for Brands, Creative Problem Solving, Naming, Events for Brands.

Sector Experience

Advertising, Events, Business Ideas

Awards

Choosen with other 9 students on the whole Academy of Art University of San Francisco to attend a special summer course in which he could work with real clients through Akqa. He refused for personal problems., 3 videos and 1 poster choosen for the final Academy of Art University of San Francisco Spring Show 2012. After only 1 semester of attendance., 3rd Windows Mobile prize (I wrote the script), (Zooppa USA), Webtel.mobi Concept prize - BigZooppa award - ROAMING (Zooppa USA), Webtel.mobi Challenge Award - 2nd Place Print, (Zooppa USA), Pago On the Rocks, BigZooppa award Award to the Best Concept (Zooppa ITALY), 3rd Position Youtube Category Vodafone Privacy Contest, (Userfarm Italy), Scholarship IED TURIN in the Course of Advertising, (refused by me)

Clients

DIESEL, Lottomatica, Microfost, Pago, Pirelli, Vodafone, Webtel.mobi, World Wide Rome