About me

I am a strategic leader with a passion for all things marketing and digital but more importantly for creating great solutions for customers. I enjoy building and delivering high impact strategies and results for businesses primarily in the Financial Services sector.

I'm also an author on the subject of digital marketing and my book 'Digital Marketing Strategy' is available worldwide and used at many universities and institutes. I have also contributed to other leading books including 'Understanding Digital Marketing'​ and 'Understanding Social Media'. I also regularly speak at events and hold training courses across the world so hope to see you there.

The power of the consumer continues to grow, the barriers to entry for many markets continue to decline and the data available continues to expand. Now is a great time for creating digital-first, customer-centric businesses, products and propositions and that's what I enjoy leading and being a part of.

If you want to chat about digital, marketing or customer strategies I'm always up for a discussion and interested in any related opportunities. Hope to chat some time.

Simon