About me
Born in Bombay and based in Dubai, though usually wherever the next shoot takes him. Shane began his journey in 2000 as a featured extra. Blink, and you might have missed him. Thankfully, his career behind the camera proved harder to overlook.
From Model Coordinator to Casting Director, First AD to Producer, and finally Director, every step gave Shane a deeper understanding of people, performance, and the beautifully controlled chaos of filmmaking. Years spent alongside accomplished directors shaped his instinct for visual storytelling and his ability to find honest, memorable moments within every brief.
From Etihad Airways and Emirates NBD to Pizza Hut, STC and SHEIN, Shane's work blends genuine emotion, playful humor and a bold cinematic edge. Named one of Nikon MENA's Top Ten Content Creators, he is drawn to stories that feel human, look striking, and leave a lasting impression.
Have a brief
Skills
Advertising, Branding, Corporate Video, Creative Direction, director, Film, Filming, music videos, short films, Social Media, Television
Sector Experience
Accomodation, Accounting & Finance, Advertising, Agriculture, Airline, Animation, Architecture, Arts, Audio / Visual, Automobiles, Automotive, Banking, Brand Launch, FMCG, Footwear & Accessories, Information & Advice, Lifestyle, Marketing
Clients
2XL Home, Abu Dhabi Ports Group, Adnoc, Ajmal Perfumes, Al Ansari Exchange, Amwaj Jewellery, BijouQ, CentrePoint, Daarzood, Damac, Dinh Van Paris, DOH, Emirates Islamic Bank, Emirates NBD, Etihad Airways, Fakeeh University Hospital, Fun88, G42, Injazat, Marli New York, Pizza Hut, Rove Hotels, Saadiyat Beach Club, Shein, STC, Suzuki, Swarovski, Technogym, UAEAA, Yas Marina
#2 Ranked Film Directoron 16th February 2022 Project featured:Emirates Islamic Bank - Alhamdiulillah
on 8th April 2022 Project featured:Emirates NBD Beyond Reward - Reward Film
on 25th November 2022 Project featured:Emirates NBD Beyond Reward - Salon Film
on 5th December 2022 Project featured:DSFH - Caring For Generations
on 20th December 2022 Project featured:Damac Hills 2
on 12th January 2023 Project featured:Emirates NBD Brand Corporate Film
on 18th March 2023 Project featured:Pizza Hut - Desilicious
on 26th October 2023 Project featured:Etihad Guest - Life as a Guest
on 3rd January 2025 Project featured:DAMAC - RIVERSIDE VIEWS
on 6th February 2025 Project featured:Emirates NBD - Antifraud Ripple Effect
on 18th February 2025 Project featured:ROVE Home Dubai Marina - Your Haven Your Home
on 28th November 2025 Project featured:UAEAA - THE GUARDIAN OF ACCOUNTABILITY
on 21st May 2026 Project featured:FUN88 - Fifa World Cup 2026 Teaser
on 23rd June 2026