Seif
Illustrator
ABOUT
Food blog Halal Gem approached me for ideas for a Ramadhan campaign to build a stronger relationship with their readers. I asked their audience to submit stories on the theme of breaking fast. I used selected stories as a starting point, photographing their authors and building on the photos with visuals, to create a mixed media illustration of the story.
These were published alongside the stories on HG’s facebook and Instagram pages, where they helped increase traffic and engage the audience.

Back to Ramadan Stories 2015 project
Alexandra Schott
Marketing Director
United Kingdom