Sebastian Arnold Senior Conceptual Designer & Illustrator

ABOUT

To launch American Express’ new Global Brand Strategy in the UK, we created an experience
that acted as an escape from the normal daily routine for commuters & workers. The purpose of the experience was to “Power” you up for the day ahead, firstly by transporting you to a calming Japanese forest, then lifting your mood in the energise room, before finally inspiring you with quotes and striking your own power pose.

Date created: May 2018 2018-05-01T00:00:00+0100
Date published: 18 January 2021 2021-01-18T14:15:57+0000

MADEIT CREDITS

American Express, Global Brand Strategy Launch (UK)

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