About me

As a digital strategist for Sells Group, a startup ad agency, I have helped grow our company from four to 20 employees and have learned how to intelligently contribute to a fast-paced ever-changing, and sometimes ambiguous work environment.
I have succeeded in my role as a digital strategist by constantly crafting my knowledge to construct creative, data-driven solutions for a myriad of business needs in a variety of industries. I am certified and proficient in marketing, advertising and reporting software tools and currently manage all of our clients' paid advertising across search, social, display, video, and shopping, by utilizing tools such as Marin and DoubleClick. My working knowledge of HTML, CSS, Java Script, Excel and SQL allows me to quickly test, analyze, and fine-tune our advertising campaigns for continually better results.
My curiosity and interest in a multitude of disciplines outside of my field of work contribute to the creative mindset that I bring into everything I do. This has also allowed me to make connections with everyone I meet. My experience living abroad in Eastern Europe taught me to effectively communicate despite language and cultural barriers. My 4,000-mile bike ride across the United States taught me the process and the value of breaking down dauntingly large tasks into manageable pieces. I've experienced failure, setbacks, and success. The collection of these experiences, both professionally and personally, fuels my drive to be a part of a community focused on big change.