About me

I believe that interesting ideas come to curious people. On a given day, you could find me taking a hostage negotiation class, creating worlds in VR or failing miserably at sandboarding.
As a strategist, I turn that curiosity into creative problem-solving for brands. I help companies sharpen their positioning, build relevance, and connect with the people that matter. From executive workshops to campaign concepts, I work across strategy, culture, and comms to drive impact. And make the deck worth the scroll.

Some of the brands I've worked with:

B2B: Amdocs, TELUS, Lumine Group, TABASCO Food Service, MaRS Innovation, TM Forum, Gentrack, Viking Data Centers, Coralus, Helika, Global Affairs Canada.

B2C: Toronto Public Library, Geneva Centre for Autism, Canadian Red Cross, Ken Shaw Lexus, Kaliro Spirits.

Skills

Branding, Digital Strategy, makingpowerpointdecksalldaylong, Marketing, Marketing Strategy, Strategy Planning

Sector Experience

Communications

Clients

Amdocs, Geneva Centre for Autism, Gentrack, Maserati, Red Cross, Tabasco, TELUS, Toronto Public Library

Ranking
#3 Ranked Planner
Recommendations
- 
Currently No Recommendations
Achievements
Top 25 Planner Project featured:Autism Decoded
on 10th June 2021
Project featured:Big Men. Short Shorts.
on 17th August 2022
Project featured:Vindicia Сhooses a Wild Card
on 13th December 2022
Project featured:Why a Mattress Company Partnered with a Divorce Lawyer.
on 13th December 2022
Project featured:Maserati Travels the World without Leaving Canada in New LP/AD Campaign
on 13th December 2022
Project featured:LIVLI lights up the cannabis space.
on 7th April 2023
Contract
Perm, Freelance, Temp-Perm, Part time, Remote
Location
Toronto, Canada
Skill Level
Senior, Director
Creativepool member since 9 June 2021