About me
An experienced operations director with an extensive background in media production, content acquisition, programming, operations and technology spanning 21 years across GCC and Lebanon. My experience cuts across a broad spectrum from a greenfield launch of a multi-channel HD pay-tv network including acquiring rights for existing channels, setting up new channels and launching shows around English Premiere League matches, managing more than 5000sqm of production studios, managing operations for 11 Free-to-air channels, to project managing branded entertainment productions for digital video productions.
Multi-lingual, used to managing teams from 5 to 600 people in multi-cultural environments, and excited about the transformative impact of digital on the media industry.
LATEST KEY ACHEIVEMENTS
- Expert with Strategy& on a major Media project in KSA (3 months)
- Lead a team of AT Kearney experts during a transformation project for a regional broadcaster (6 months)
- Moderated a panel entitled "Exploring the future of live production" during Cabsat 2018
- Part of a Deloitte auditing team for a regional broadcaster (6 months)
- Increased crew efficiency by 35% and maximized facilities usage by more than 75% in LBCI
- Launched a Pay-TV Platform in less than 7 months in Abu Dhabi Media
Skills
Analysis, Change Management, Consultancy, Content Management, Management, Negotiation, Problem Solving, Production, Programming, Strategy Planning, Studio Management, Team Management, Television