Sally78's work

About Sally78

I am a senior creative content marketing expert with a natural ability to define, develop and deliver brand story, content strategy and appropriate visual identity in line with marketing campaigns and objectives.

A qualified journalist, copywriting still remains a substantial and enjoyable part of my role - whether long-form blogs, reports and sales brochures or short-form such as website copy, email, newsletters, social media, product copy or key campaign and advertising messaging.

A seasoned content strategist, I have solid experience helping to define a brand's mission and content pillars and implementing creatively across digital channels accompanied by paid social strategy, referencing analytical reporting for maximum effectiveness.