About me
An award-winning integrated creative with years of experience in Singapore, Cape Town and Shanghai, I have produced numerous successful integrated campaigns for a range of local, regional and global accounts.
Willing to jump in when needed, I lead by intent, encouraging independence and promoting individual growth in my teams. Firmly grounded in the traditional, but crucial, foundations of creativity, I'm keen to combine my interest in sustainability, science and emergent technologies like AI, AR, VR, and blockchain, to produce innovative and meaningful work.
Curious enough to try almost everything once, I'm currently writing a book as a personal project, and occasionally clear dance floors by DJ'ing.
Skills
Art Direction, Copywriting, Creative Direction, Integrated Creative Campaigns
Sector Experience
Awards
ADFEST Award - Gold, Cannes Lions - Bronze, Cannes Lions - Shortlist, Clios - Bronze, Clios - Silver, D&AD Award - Nomination, Effie\'s - Silver, Kam Fam Award, LIA Award - Bronze, Loeries - Gold, One Show - Merit, Spikes Asia - Bronze, Spikes Asia - Gold, Spikes Asia - Shortlist, Spikes Asia - Silver
Clients
Colgate, Ford, General Motors, gsk, Haleon, HSBC, Nike, Procter & Gamble, Red Bull GmbH, Sensodyne, Under Armour, Unilever, Volvo