About me

Rosy Duarte is a creative leader who brings vision, strategy, and heart to everything she touches. With a background in Advertising Creation and Production and roots in editorial design, her career spans publications across Brazil and Europe, fueled by a deep curiosity for people, culture, and compelling storytelling.

Since joining Sherlock Communications as Head of Design in 2022, Rosy has built a multidisciplinary dream team from the ground up. Now with 11 designers spread across Latin America, her team leads design for global brands like Indeed, GitHub, and Taboola. She has transformed the agency's creative approach—from pitches to production—while fostering a culture where experimentation, mentorship, and inclusion are the standard.

Rosy's creative leadership is all about pushing boundaries without losing the human touch. She's expanded Sherlock's capabilities into motion, UI, and generative AI, while staying grounded in the belief that diverse teams creates an environment where meaningful ideas thrive.

Skills

Art Direction, Branding, Character Design, Creative Direction, Digital Marketing, Editorial Design, Entrepreneurship, Illustration, Interface Design, Photo Editing, Project Design, Team Management

Sector Experience

Advertising, Animation, Branding, Communications, Crafts, Design, Lifestyle, Luxury, Publishing, Sustainability, Travel & Leisure

Awards

Creativepool Annual People\'s Choice, SABRE Award

Clients

Bumble, Getty Images, github, Indeed, Infobip, Natura &Co, Project Management Institute, Seafood from Norway, Sherlock Comms, Taboola, Whoosh Bike

Recommendations
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Currently No Recommendations
Achievements
2025 TOP 100 Creative LeadersCreative Leader of the Year
Top 25 Head of Creative Project featured:Whoosh
on 3rd June 2025
Contributor:

Rosy Duarte has been a Contributor since 25th November 2015.

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Contract
Perm, Remote
Location
São Paulo, Brazil
Skill Level
Senior, Director
Languages
Portuguese, English, Spanish.
Creativepool member since 10 July 2023