About me
Eleven years directing in the UAE. Work spanning government institutions, cultural organisations, and some of the region's most recognised brands - ADNOC, Masdar, Porsche, Bayut, NPO & the EAA.
I direct films that lead with human stories. That discipline, applied consistently across branded content, documentary, and institutional narrative, is what built a reputation here worth having.
I also founded Like Minds - a creative community growing across the UAE, built on the belief that the region's creative culture is strongest when its people are connected.
Based in Dubai. Available for projects that mean something.
Skills
Budgets Planning / Allocation, Consultancy, Content, Directing, Producing, Script Writing
Sector Experience
Advertising, Audio / Visual, Film (Short / Documentary), Media
Awards
Dubai Lynx - Winner, International Committee of Tourism Film Festivals
Clients
ABU DHABI SHIP BUILDING, Adnoc, Aldar, Amazon, Better Than Reality, Burger King, Cadillac, CBD NOW, DEPARTMENT OF TOURISM AND CULTURE ABU DHABI, Dubai Tourism, EA Games, EXPO DUBAI 2020, GMC, Google, Hewlett Packard, Liva Insurance, Masdar, mashreq bank, MOHAMED BIN ZAYED UNIVERSITY FOR ARTIFICIAL INTELLIGENCE, NPCC, Porsche, Red Bull Media House, SANAD, STC, Switz, UAE Armed Forces, ZOMATO
Trade Associations
#3 Ranked Broadcast Directoron 26th October 2016 Project featured:HP Be the Hero of your Story
on 22nd May 2018 Project featured:GMC Acadia Test Drive series
on 23rd May 2018 Project featured:Porsche Panamera Turbo S E-Hybryd record set series
on 25th July 2018 Project featured:ADNOC F1 Partnership Announcement
on 26th March 2019 Project featured:Expo 2020 Sustainaball
on 3rd June 2019 Project featured:ADNOC Emirati Women's Day 2019
on 12th September 2019 Project featured:LG The Sound of Delicious
on 2nd September 2020 Project featured:LG OLED TV Competition - What's Your Lifestyle
on 25th September 2020 Project featured:Wear Love More
on 22nd October 2020 Project featured:EXPO 2020 - National Day Film
on 11th December 2020 Project featured:ACE Hardware Outdoor Collection
on 4th January 2021 Project featured:EDGE
on 20th August 2021 Project featured:LG presents 'Changing Spaces'
on 7th September 2021 Project featured:Burger King Free Burger
on 12th December 2021 Project featured:Switch to Switz
on 21st April 2023 Project featured:Liva - Life's better when you're covered
on 26th October 2023 Contributor:
Rory McLoughlin has been a Contributor since 27th March 2019.