About me
// Copywriter by trade // Creative director by length of service //
// Born in Rio // Living in São Paulo // Worked at FCB, McCann & Ogilvy (now back for season 2) // Created all kind of ads (digital, social, offline, online, BTL, ATL, sales promo, retail -- you name it) for brands like Coca-Cola, Fanta, Coke Zero, Olx, L'Oreal, Forbes, Rio Olympic Committee, SC Johnson, Kraft Foods and many others // Hand model in India // Lead the Branded Content Team at Vix, one of Latin America's largest digital publisher
// Used to teach Digital Advertising, Advanced Copywriting and Long Copy at Miami Ad School
// Running enthusiast // Martial arts buff // Flamengo fan
// Devoted movie goer // Dedicated infovore // Non-pretensious foodie // Amateur mixologist // Freakish music lover
// Wannabe illustrator // Check out my personal project at instagram/bicblues
Skills
Advertising, Branding, Campaign Planning, Copywriting, Creative Direction, Digital Marketing
Sector Experience
FMCG, Food & Beverages, Healthcare, Sports, Telecoms
Awards
Cannes Lions - Bronze, Cannes Lions - Shortlist, Effie\'s - Gold, El Sol, FIAP, LIA Award - Bronze, One Club Award - Gold
Clients
British Petroleum, Claro Telecom, Coca-Cola, ENO, Fanta, gsk, L'Oreal, Rio 2016 Olympic Committee
on 28th August 2019