About me

I design things that serve a real purpose - thoughtful and intuitive experiences that have a lasting impact on people and enduring value for businesses.

I am a User Experience Creative with over 20 years experience in integrated design communications and 10 years in digital environments for web based applications, mobile and desktop websites, intranets and native apps.

My design background is multi-disciplined with a hybrid of creative skills. An advocator and practitioner of the principles of user centred design driven by a relentless passion for design with an amazing attention to detail. I excel in turning complex scenarios into simple, meaningful and engaging digital experiences that fulfill user satisfaction and align with business requirements.


Agile Development, axure, brand guidelines, conception, design patterns, digital product design, ideation, information design, interaction design, marker scamping, pencil sketching, prototyping, Storyboarding, styleguides, ui design, Usability, user journeys, user testing, ux design, Wireframes

Sector Experience

Charity / Not for profit, Consumer Durables, E-Commerce, Finance, Information Technology, Public Sector, Retail, Sports

Trade Associations

information architecture institute, international society of typographic designers, uk web design association, usability professionals association

Currently No Recommendations
Top 25 Interactive Designer Project featured:Online dating iOS app
on 9th July 2014
On the web
Skill Level
Creativepool member since 16 October 2009