About me

I'm a South African-born Art Director with 10+ years of experience in agencies across digital and traditional media. I've worked on nearly every type of brand, from FMCG to Finance to luxury cars and everything in between, demonstrating my creative vision through effective and on-brand campaigns.
Design is the core of my talent and experience, with proficiency across the Adobe Suite. I've spent my career creating beautiful imagery and designs for all my clients, pushing them to keep developing - design doesn't stop progressing, so why should we

Concept development has played a crucial role in my career, allowing me to be included in large projects and pitches. Taking a strategic framework and turning it into a brand campaign that will resonate with our audiences.

I've been a team leader and a teacher - helping to build those who are just starting out or need a little help getting their confidence up. During my time as a Creative Director, and with the help of a great team behind me, we managed to retain a client who was ready to leave the building and turn the relationship around completely.

I am efficient and methodical - able to handle multiple projects at a time. I have an eye for detail and a passion for pushing the creative past the ordinary.

Skills

Advertising, Art Direction, Brain storming, Brand / Logo Design, Branding, Campaign Planning, Creative Direction, Graphic Design, Icon Design, Illustration, Multimedia, Photo Editing, Photoshop, Print Design

Sector Experience

Advertising, Branding, Design, Marketing