About me

Richard is UK CEO and EMEA President of Initiative, committed to helping our clients' brands take the initiative in culture. Previously, Richard has led global client relationships for DIAGEO and Burberry, and been Managing Director and Head of Planning for 2 major UK Media agencies.

Richard was named a Campaign Top 10 Planner for five consecutive years and a Top 10 Media Agency CEO in 2018. He is driven by client success and agency growth through strategy and innovation and is passionate about media's ability to transform clients' businesses.

Richard is a founding partner of arteverywhere, and a member of the IPA Media Futures Group.

Skills

communications design, Communications Strategy, Digital Integration, general management, leadership

Sector Experience

Advertising, Digital (SEO, PPC, SEM...), digital media, media buying, Media Planning

Awards

Campaign Media Award - Winner, Campaign New Thinking Award, Cannes Lions - Silver, Cristal Award - Bronze, Digiday Agency of the Year, Festival of Media Global - Silver, Media Week Award

Clients

Amazon, Beko, Boeing, Canada Goose, Carlsberg, Converse, Destination Canada, Lego, LV= Insurance, M&G Investments, Patek Philippe, Quorn, Revlon, Storck, Value Retail

Trade Associations

IPA Media Futures Group

Ranking
Achievements
Top 100 Influencer of the Year 2019Influencer of the Year
On the web
Tagged Job Titles
Contract
Perm
Location
London
Skill Level
Senior
Creativepool member since 20 February 2019