About me

I'm a Marketing Manager with a passion for creativity and how it can help businesses improve their results.
I joined Betclic Group in late 2020 and work for the Portuguese, Polish and Italian markets. I'm responsible for the work with our creative agencies on developing all the advertising campaigns and work with the Betclic team on the alignment of the marketing strategy. Since I'm here, I've helped the brand to achieve the best business results ever both in Portugal and Poland and being named Advertiser of the Year in 2021, 2022 and 2024 at Clube Criativos Portugal, the main advertising award in the country. We have also won the first advertising awards for the brand in Poland.
Before joining Betclic I worked for more than 10 years at advertising agencies having worked with the main Portuguese brands and won several awards at the main creativity awards in Portugal.

Awards

Art Director’s Club - Bronze, Cannes Lions - Shortlist, Clios - Silver, Creativepool Annual Shortlist, Telly Award, Webby Award

Recommendations
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Achievements
Top 25 Chief Marketing Officer Project featured:Surfing Through the Odds - Soma Surf Collection
on 14th March 2024
Project featured:Betclic No Tax
on 9th July 2024
Project featured:Hateful Ball
on 12th March 2025
Project featured:Thank You
on 8th July 2025
Project featured:Red Noise
on 17th June 2026
Contract
Perm
Location
Lisbon, Portugal
Skill Level
Senior
Languages
portuguese, english
Creativepool member since 11 March 2024