Rey Tiempo
Chief Creative Officer
ABOUT
Video games often feature realistic cooking mechanics where players gather ingredients to create delicious in-game dishes. And when gamers try to recreate these dishes IRL (in real life), they soon realize many ingredients don’t even exist in the real world!
That’s where Maggi stepped in. Gamers discovered they didn’t need magical items -- just our own brand of real-world magic, Maggi MAGIC Seasoning -- to bring authentic flavor to video game food cooked IRL!
AWARDS
Boomerang Awards

Back to Plus Maggi project