About me

I have always considered personal branding to be very tricky. Communications seems to be a very important asset. Even so, I would rather talk to you about identity...So, I am going to talk about me 

The most important part of personal branding is the way you present yourself in from of the public. In this case many people forget that personal branding is more about authenticity and less about perfection.

In my case I will try to avoid the long and boring list of "passionate", "hard working", "interesting", "crazy about branding/advertising/media and PR" etc. I would rather say that I do my best trying to reflect a healthy identity. So far the tools that I usually use are: morality and ethical behaviour, and when the context allows me, I make good use of honesty. So that by the end of the day I can say: I am human, I am Rebeca